About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Andy is a member of Forrester's Business Technology Futures team, which serves CIOs and their business partners by predicting the long-term business impact of information technology. His research focus is on smart computing and analytics and tech-driven business transformation, analyzing the shifting economics of the industry, including spending, budgeting, and the influence of macroeconomic trends.
He also researches the growing customization of IT systems for industry-specific applications, especially in the utilities, energy, and professional services sectors. He is also a thought leader in the sourcing and procurement technology markets.
Andy has extensive experience in the technology market and in strategic planning, both as an analyst and a practitioner in the business world. He came to Forrester through its acquisition of Giga Information Group in 2003, where he had worked as a vice president and research leader since 1998. Prior to joining Giga, Andy held a variety of vice president positions at American Express in the chairman's office, technologies, strategic planning, and re-engineering. Before joining American Express, Andy worked as an economist, writer, and editor for various organizations, including Shearson Lehman Brothers; the US House of Representatives' Committee on Banking, Finance, and Urban Affairs; and the Council on Wage and Price Stability in the Executive Office of the President.
Andy has been a regular participant in Forrester's IT Forum conferences, delivering keynote addresses in 2006 and 2007 with colleagues on the future of software. He has also been a recurring presenter at Conference Board conferences on eProcurement and eSourcing. He has been quoted in leading business and technology publications, including BusinessWeek, The Economist, The New York Times, and The Wall Street Journal.
Andy earned a B.A. in philosophy from Haverford College and a Ph.D. in history from Johns Hopkins University.
After almost a year of research, interviews with hundreds of CIOs, integrators, vendors and mobile solution providers, Ted Schadler and I are proud to officially launch the CIO's Mobile...
Executive Overview: The CIO's Mobile Engagement Playbook
CIOs have a deep responsibility to lead their company's journey to a world where billions of customers, partners, and employees wield touchscreen mobile devices. CIOs will need to expand their...

Benchmark: The CIO's Mobile Engagement Playbook
Are you ready to serve your mobile customers on the device of their choice? Have you anticipated what apps they need next? And for employees, which apps are most important on smartphones? How many...


Assessment: The CIO's The Mobile Engagement Playbook
After 7 years of management -- first running Forrester's Infrastructure & Operations team, then Security & Risk, and finally the CIO Group Leadership Board -- I decided it was time to move...
In case you haven’t noticed, the world of work is changing — people are more mobile, teams are more virtual, organizational structures are more fluid, work hours are more flexible, and...
Over the last few months, TJ Keitt and I have been wrestling with the concept that CIOs play a key role in employee engagement. All the signals point to this as hot topic. We've worked with many...
In addition to the work I've been doing on enterprise mobile strategy with Ted Schadler, I'm also working with Bobby Cameron and Chip Gliedman on innovation. The pressure to innovate has...
Assessment: The CIO's Mobile Engagement Playbook
CIOs, as the leaders driving technology strategy, must develop a mobile engagement strategy that embraces the needs of customers, partners, and employees. Don't get bogged down in the minute details...
It’s safe to say that the early adopters of Apple’s iPad didn’t go out and buy the device because they wanted a new gadget for work. They purchased the iPad because of what they...
Customer experience — its relationship to loyalty and satisfaction and the likelihood that it will lead to future business — is now a well-established discipline. However, measuring...

Here's a scary number for you - Forrester forecasts that companies will spend about $900 million on mobile process reinvention services in 2013, a number that will more than triple in 2014. WAIT!...
CIOs' Focus On The Workforce Experience Aligns Technology With Strategies To Engage And Motivate Productive Workers
Innovative products and services plus a laser focus on the customer are the engines of growth in the information economy. To succeed, business leaders must recruit, develop, and sustain an engaged...
It’s hard to miss the buzz around mobile. Smartphones equipped with near field communications to instantly share video and voice control to allow for a handsfree web experience.New tablets like...
Recently, my colleague Melissa Parrish wrote a great report on the Always-Addressable Customer, a population of ultra-connected consumers for whom mobile is a key touchpoint. Based on the number of...
Road Map: The CIO's Mobile Engagement Playbook
How do you build a road map for something as fast-moving and disruptive as mobile apps, devices, and projects? Certainly not by letting projects unfold at random as budgets and sponsors appear. To...

Landscape: The CIO's Mobile Engagement Playbook
Tablets are the darlings of hypermobile employees who want to be always connected and productive. They are the newest player in the mobile landscape and are even starting to be a viable alternative...
Selection And Prototyping: The Innovation Playbook
The pressure to innovate never been greater nor the possible sources of new ideas more diverse. You need a good system for collecting new ideas and sharing ideas among employees, customers, and...

Performance Management: The CIO's Mobile Engagement Playbook
Mobile will touch and change everything in your business — from the way your sales reps use catalogs on iPads to engage customers at the point of sale to the way your finance team empowers your...
As I mentioned in my last blog post, Ted Schadler and I are working on mobile strategy research for Forrester's CIO clients, and Ted's recent report Mobile Is The New Face of Engagement is...
Processes: The CIO's Mobile Engagement Playbook
To take advantage of an app in an employee's or customer's pocket, you have to help them accomplish a task quickly and easily whenever they want to and wherever they are. That means CIOs and business...
