Andrew Bartels

Vice President, Principal Analyst serving CIOs

Andy is a member of Forrester's Business Technology Futures team, which serves CIOs and their business partners by predicting the long-term business impact of information technology. His research focus is on smart computing and analytics and tech-driven business transformation, analyzing the shifting economics of the industry, including spending, budgeting, and the influence of macroeconomic trends.

He also researches the growing customization of IT systems for industry-specific applications, especially in the utilities, energy, and professional services sectors. He is also a thought leader in the sourcing and procurement technology markets.

Previous Work Experience

Andy has extensive experience in the technology market and in strategic planning, both as an analyst and a practitioner in the business world. He came to Forrester through its acquisition of Giga Information Group in 2003, where he had worked as a vice president and research leader since 1998. Prior to joining Giga, Andy held a variety of vice president positions at American Express in the chairman's office, technologies, strategic planning, and re-engineering. Before joining American Express, Andy worked as an economist, writer, and editor for various organizations, including Shearson Lehman Brothers; the US House of Representatives' Committee on Banking, Finance, and Urban Affairs; and the Council on Wage and Price Stability in the Executive Office of the President.

Andy has been a regular participant in Forrester's IT Forum conferences, delivering keynote addresses in 2006 and 2007 with colleagues on the future of software. He has also been a recurring presenter at Conference Board conferences on eProcurement and eSourcing. He has been quoted in leading business and technology publications, including BusinessWeek, The Economist, The New York Times, and The Wall Street Journal.


Education

Andy earned a B.A. in philosophy from Haverford College and a Ph.D. in history from Johns Hopkins University.

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27 results in Reports

  • Andrew Bartels
  • Server Platforms
  • For CIO Professionals

    Report:Asia Pacific Tech Market Outlook For 2012 To 2014

    Political Inertia Hampers Asian Economic And Tech Market Growth

    The Asia Pacific region is often thought of as the growth engine of the global economy and thus of the tech market. But that engine has been misfiring on some key cylinders, leading to slower growth...

    • Downloads: 345
  • For CIO Professionals

    Report:Cloud Investments Will Reconfigure Future IT Budgets

    As-A-Service Computing Will Shift Budgets From New Project Spending To Ongoing MOOSE Expenditures

    In 2012, for most CIOs, spending to maintain and operate the organization, systems, and equipment (MOOSE) represents more than 70% of their information and communications technology (ICT) budget on a...

    • Downloads: 589
    • Comments: 1
    • Rating:
  • For CIO Professionals

    Report:Global Tech Market Outlook 2013 To 2014

    In Local Currencies, The US Will Lead 5.4% Global Tech Market Growth In 2013 And 6.7% Growth In 2014

    The 2013 to 2014 period will see a different pattern of tech market dynamics than what prevailed in 2012, forcing CIOs and business tech buyers to adjust their spending plans to take advantage of new...

    • Downloads: 1209
    • Rating:
  • For CIO Professionals

    Report:Segmenting The US Tech Market

    SMBs' Tech Buying Outpaces That Of Enterprises Or Consumers, But The Situation Will Reverse In 2013

    For CIOs, understanding trends in the broader tech market is useful, but even more useful is information on trends for companies of their size and in their industry. With IT consumerization or...

    • Downloads: 415
  • For CIO Professionals

    Report:US Tech Market Outlook Dims For 2012 To 2013

    US Tech Spending Growth Will Maintain A Mediocre 4% To 5% Pace

    This report details Forrester's projections of tech market growth in the US. We have reduced our forecast for 2012 growth in the US tech market from our April projections of 7.5% for total US...

    • Downloads: 560
  • For CIO Professionals

    Report:Global Tech Market Outlook 2012 To 2013

    Economic Weakness Will Slow, But Not, Stop Growth

    CIOs tracking broader tech market trends to see where their firms stand face a mixed picture, depending on their location. On a global basis, the European recession and weakening economic growth in...

    • Downloads: 1251
    • Rating:
  • For CIO Professionals

    Report:European Information And Communications Technology Market 2012 To 2013

    Spending Growth Comes To A Halt As Europe Slides Into Recession

    Overview of the European ICT Market

    • Downloads: 817
    • Rating:
  • For CIO Professionals

    Report:Forrsights: Cautious Optimism In 2012 IT Spending Plans

    Our Q4 2011 IT Budget Survey Finds Mobile The Top Priority

    Forrester's Forrsights Budgets And Priorities Tracker Survey, Q4 2011, provides insight on the 2012 tech buying plans and practices of more than 3,700 IT executives and technology decision-makers at...

    • Downloads: 396
    • Rating:
  • For CIO Professionals

    Report:Tech Vendor Outlook For The US In 2012 To 2013

    Software And IT Consulting Services Have The Best Prospects

    The US tech market outlook for vendors is looking brighter for 2012 and 2013, with the US tech market projected to grow by 7.5% in 2012 (7.1% including telecommunications services) and even faster in...

    • Downloads: 919
    • Comments: 1
    • Rating:
  • For CIO Professionals

    Report:US Tech Market Outlook For 2012 To 2013

    Improving Economic Prospects Create Upside Potential

    CIOs care about tech market trends for three reasons: 1) to understand how much other firms are spending on information and communications technologies (and where); 2) to determine where they ought...

    • Downloads: 1202
    • Rating:
  • For CIO Professionals

    Report:Information And Communications Technology Industry Opportunities In Professional Services

    Vendors Should Target This Large And Growing Industry

    The professional services industry presents both opportunities and challenges for tech vendors. The opportunities? Professional services is one of the largest industries in terms of tech purchases,...

    • Downloads: 489
    • Rating:
  • For CIO Professionals

    Report:The US Tech Sector Is Adding Jobs

    US Software And IT Services Industries Increase Employment In 2011 And 2012

    Forrester has made the point that US companies have chosen to invest in technology instead of adding jobs. But the counterpoint is that US tech vendors — especially software and IT services...

    • Downloads: 127
  • For CIO Professionals

    Report:Asia Pacific Tech Market Outlook For 2012

    Demystifying The Tech Markets Of Asia And The Pacific

    For most tech vendors, the Asia Pacific market is the new frontier — a region of fast growth, endless opportunity, and dynamic businesses unencumbered by the legacy technologies and practices...

    • Downloads: 1083
    • Rating:
  • For CIO Professionals

    Report:Global Tech Market Outlook For 2012 And 2013

    Eight Themes Will Shape Vendors' Prospects Over The Next Two Years

    The market for purchases of information technology goods and services by business and government will go through two transitions in 2012 and 2013. The first is a spending slowdown after the recession...

    • Downloads: 2515
    • Rating:
  • For CIO Professionals

    Report:US Tech Market Outlook For 2012

    Slower Than Expected 2011 Spending Portends 6.6% Growth In 2012

    The US tech market posted weaker growth in 2011 than we expected; the outlook for 2012 is for more of the same, with business and government purchases of IT goods and services growing by 6.8% to 6.6%...

    • Downloads: 1150
  • For CIO Professionals

    Report:Forrsights: Analytics, Mobile, And Collaboration Lead 2011 Tech Investment Growth

    Implementation Of As-A-Service Technologies Lags Behind Interest

    Investments in analytics and business intelligence, mobile devices and applications, and collaborative applications are the leading IT investment priorities for businesses in 2011, with...

    • Downloads: 770
  • For CIO Professionals

    Report:What CEOs Of Small Software Companies Need To Do In 2011

    How To Find The Best Opportunities In A High-Growth Market

    The software market is poised to enjoy its best growth in a decade, and small software companies face great growth opportunities as their larger competitors struggle to adapt to a new world of cloud...

    • Downloads: 790
  • For CIO Professionals

    Report:The Canadian Tech Market 2011 To 2012

    Canada Is Like The US In Growth, But Different In Mix Of Purchases

    Canada is like the US, only different. This bit of doggerel applies as much to the Canadian information and communications technology (ICT) market as it does to Canada's economy or culture. Because...

    • Downloads: 428
  • For CIO Professionals

    Report:European Information And Communications Technology Market 2011 To 2012

    The North-South Divide Persists, With Wide Variations In Country Information And Communications Technology Growth

    Is there a uniform European market for information and communications technology (ICT) solutions? A few years ago, it looked like there might be one, with similar patterns of growth across all the...

    • Downloads: 1067
  • For CIO Professionals

    Report:US Tech Market Outlook: Q1 2011

    Building A Springboard In 2011 For Even Stronger Growth In 2012

    While overall US tech market growth of 8.0% in 2011 will be a bit slower than the 8.9% growth in 2010, this year will still be a bright year for tech vendors. Yet, based on their own revenue...

    • Downloads: 1059
  • For CIO Professionals

    Report:2010 To 2012 Global Tech Industry Outlook

    2011 Looks Like 2010, But With Software Leading Instead Of Hardware

    2010 is ending with debt worries and questions about the future of the euro in Europe, doubts about the strength of the US recovery, and worries about overheated economies and higher inflation in...

    • Downloads: 2602
  • For CIO Professionals

    Report:US Tech Industry Outlook For 2011

    Insurance Transformation Exposes Key Opportunities For Technology Vendors

    The US insurance industry represents 3.2% of gross domestic product (GDP) and generated nearly $1 trillion in revenues in 2009, but even with that big number, premium growth has been declining for...

    • Downloads: 1168
  • For CIO Professionals

    Report:A Market Taxonomy For ICT

    Forrester's Definitions For Tech Product Categories, Industries, And Geographies

    Forrester is expanding the breadth and depth of data that we provide to vendor strategists on the size and growth trends of the market for information and communications technology (ICT) solutions....

    • Downloads: 951
  • For CIO Professionals

    Report:Smart Computing Drives The New Era Of IT Growth

    A New Tech Investment Cycle Holds Seismic Promise — And Challenges

    The technology industry has entered a new cycle of tech innovation and growth, which we are calling "Smart Computing." Like prior cycles of mainframe computing, personal computing, and network...

    • Downloads: 2102
  • For CIO Professionals

    Report:European IT Market Outlook: 2009 To 2010

    The European Recession Hurts IT Purchases

    The European market for business-purchased technology goods and services (measured in euros) will decline by 6.3% in 2009, and be slow to recover in 2010 with only 4% growth. In both regards, it will...

    • Downloads: 1570
 
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