Forrester Research : Analyst : Anjali Yakkundi

CLIP THIS INQUIRY

Select a group :

Group Name

Create New Group Clip

CLIP THIS FLOOW

Select a group :

Group Name

Create New Group Clip

Anjali Yakkundi

Analyst serving Application Development & Delivery PROFESSIONALS

Find Anjali on:
Blog: Application Development & Delivery Blog

Anjali is an analyst serving Application Development & Delivery (AD&D) Professionals. Her research focuses on digital experience delivery, primarily focusing on digital asset management (DAM), personalization solutions, site search, and digital experience service providers. Anjali helps Forrester clients implement these technology solutions and technology strategies in order to support the management and optimization of customer experience.

Previous Work Experience

Prior to her current role as an analyst, Anjali was a researcher on the AD&D team. In that role, she led Forrester's DAM coverage and contributed to research in the digital experience delivery, customer relationship management (CRM), and business intelligence (BI) spaces. She previously worked as senior research associate on Forrester's Content & Collaboration team. In that role, she interviewed hundreds of IT professionals and technology vendors while conducting primary and secondary research for research reports and consulting engagements. Before joining Forrester, Anjali served as a research coordinator at UMass Medical School, with a background in scientific research and quantitative analysis.

Education

Anjali has a B.A. in psychology from Vassar College.

Research Coverage:

Adobe Systems, Application Development, Architecture & Technology Strategy, Multichannel Architecture, Technology

Anjali Yakkundi's Research

For Application Development & Delivery Professionals
Report: Digital Experience Delivery Maturity Assessment
Anjali YakkundiMay 16, 2013
This report outlines for IT professionals more than 100 essential practices for organizations looking to deliver their digital experience transformation strategies. It asks questions such as: Do...
- Downloads: 101
For Application Development & Delivery Professionals
Report: Drive Business Insight With Effective BI Strategy
Boris Evelson, Anjali YakkundiMay 14, 2013
How does an enterprise — especially a large, global one with multiple product lines and multiple enterprise resource planning (ERP) applications — make sense of operations, logistics...
- Downloads: 1082
For Application Development & Delivery Professionals
Report: The State Of Digital Customer Experience Technology, 2013
Anjali YakkundiMay 09, 2013
Forrester recently surveyed 233 digital customer experience professionals with decision-making roles in digital experience (DX) technologies, asking them about their strategies for the coming 12...
- Downloads: 203
For Application Development & Delivery Professionals
Report: Contextual Delivery And Cross-Channel Analytics Revolutionize Digital Experiences
Anjali YakkundiApril 08, 2013
AD&D pros have had an uphill journey to support digitally enabled customer experiences as they navigate the coordination of existing investments and management of a complicated technology ecosys...
- Downloads: 205
For Application Development & Delivery Professionals
Report: Market Overview: Digital Experience Service Providers
Anjali YakkundiFebruary 26, 2013
Selecting a digital experience service provider is a complex and stressful task. In many cases, marketing teams select the service providers and oversee product selection, leaving IT to support ...
- Downloads: 296
- Comments: 2
- Rating:

View all of Anjali Yakkundi's Research

For Application Development & Delivery Professionals
Report: The Future Of BI
Boris Evelson, Anjali YakkundiJanuary 10, 2012
Demands by users of business intelligence (BI) applications to "just get it done" are turning typical BI relationships, such as business/IT alignment and the roles that traditional and next-gene...
- Downloads: 1665
For Application Development & Delivery Professionals
Report: The Forrester Wave™: Digital Asset Management For Customer Experience, Q2 2012
Anjali YakkundiMay 09, 2012
The digital asset management (DAM) market is fragmented and in flux. With a myriad of vendors offering anything and everything under the name "DAM," application development and delivery (AD&D) p...
- Downloads: 1171
- Rating:
For Application Development & Delivery Professionals
Report: Define The Right CRM Metrics
William Band, Anjali YakkundiApril 10, 2012
This report outlines the method for defining metrics as part Forrester's solution for application development and delivery (AD&D) executives looking to implement customer relationship management...
- Downloads: 1266
- Rating:
For Application Development & Delivery Professionals
Report: Drive Business Insight With Effective BI Strategy
Boris Evelson, Anjali YakkundiMay 14, 2013
How does an enterprise — especially a large, global one with multiple product lines and multiple enterprise resource planning (ERP) applications — make sense of operations, logistics...
- Downloads: 1082
For Application Development & Delivery Professionals
Report: Best Practices: Digital Asset Management
Stephen Powers, Anjali YakkundiNovember 14, 2011
In a world with increasing numbers of rich media assets and a diverse set of distribution channels, content and collaboration (C&C) pros are taking a closer look at rich media management options...
- Downloads: 845
- Rating: