Apple

Apple (NASDAQ: AAPL) designs Macintosh personal computers, the iPhone, and the iPad, along with OS X, iLife, iWork, and professional software. Apple's contributions to the digital music industry include the iPod and the online store iTunes. Based in Cupertino, Calif., US.

1 result in Reports

  • Apple
  • David M. Cooperstein
  • For CMO Professionals

    Report:TV's Currency Conversion

    Marketers Need To Prepare For More Complex TV Buying In The US

    Since the birth of TiVo in 1997, set-top-box data has been discussed as a more accurate alternative to Nielsen data for buying commercial slots in linear TV. But advertisers remain comfortable with...

    • Downloads: 501
 
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