Benjamin Ensor

Vice President, Research Director serving eBusiness & Channel Strategy PROFESSIONALS

Benjamin serves eBusiness & Channel Strategy Professionals. His research focuses on how consumers perceive, adopt, and use new technologies and what that means for business executives at consumer companies, encompassing topics like customer segmentation, business models, and managing multiple distribution channels.

His research explores how emerging technologies like the Internet and mobile phones affect consumers' behavior, what motivates their use of different channels for different tasks, and how new channels and technologies are changing consumers' media consumption and their relationships with consumer firms like retailers and financial services companies. In particular, he specializes in understanding the effect of the Internet and other new technologies on business models in retail financial services, including payments, banking, lending, investments, and insurance.

During his 13 years at Forrester, Benjamin has worked in the company's Consumer Technographics®, financial services, and eBusiness channel & product management professional teams. He is based in Forrester's London office.

Previous Work Experience

Before he joined Forrester, Benjamin was an analyst at Fletcher Research, the UK Internet research company that Forrester acquired. There, he researched the nascent online retail, online financial services, and online advertising markets. Before joining Fletcher Research, Benjamin worked as a financial journalist in London for four years.


Education

Benjamin has a degree in modern history from Trinity College, Oxford.

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46 results in Everything

  • Lutz Peichert
  • For Sourcing & Vendor Management Professionals

    Client Inquiry:What Does Co-Sourcing Really Mean?

    What does Forrester refer to as co-sourcing model; what is Forrester's definition of a co-sourcing model; and what are the major pros and cons of a co-sourcing model compared to dedicated model?

    • For Sourcing & Vendor Management Professionals

      Client Inquiry:What Are Best Practices On Selecting External Resources?

      What support should I choose to help make the decision of what external resource to source (time and materials, strategic partner through managed services, external consultants with niche, specific...

      • For Sourcing & Vendor Management Professionals

        Report:SVM Activities, Roles, And Skills Are Evolving

        Skills And Staffing: The SVM Practice Playbook

        Many sourcing and vendor management organizations (SVMOs) are delivering effectively against their core mandate today, despite resource constraints. However, most SVM professionals are mapping their...

        • Downloads: 184
        • Rating:
      • For Sourcing & Vendor Management Professionals

        Charts & Figures:Vendor Management As Part Of The Sourcing Life Cycle

      • For Sourcing & Vendor Management Professionals

        Report:Introducing The Sourcing Life Cycle 2.0

        Refining The Sourcing Life Cycle To Accommodate Changes In The Technology Landscape

        New technologies, new service delivery models, and new competitive challenges are forcing companies to reconsider the way they source technologies for the business. While in the past cost was the...

        • Downloads: 470
        • Rating:
      • For Sourcing & Vendor Management Professionals

        Report:Achieve Stakeholder Buy-In For Your SVMO

        Sourcing and vendor management (SVM) organizations are the professional link between the internal business demand and the external supply resources. SVM professionals have to engage with business...

        • Downloads: 105
        • Rating:
      • For Sourcing & Vendor Management Professionals

        Client Inquiry:VMO Responsibilities

        What are additional roles/responsibilities of the VMO?

        • For Sourcing & Vendor Management Professionals

          Blog:Accelerate Your Business Objectives With A Professional SVMO

          As market pressures and changing customer expectations force firms to utilize more supplier-based solutions, the need to professionally manage this supply becomes vital. Whereas in the past,...

          • For Sourcing & Vendor Management Professionals

            Report:Using Life-Cycle Governance To Create An Agile IT Portfolio

            Most smart sourcing professionals know that making smart sourcing decisions can result in a significant competitive advantage for their business. Yet in the face of rapid tech market changes,...

            • Downloads: 472
          • For Sourcing & Vendor Management Professionals

            Report:Build SVM's Value Message

            Value Communication: The SVM Practice Playbook

            Many sourcing and vendor management (SVM) professionals fear getting called into their CIO's office to justify their value. This fear often has some justification: Because executive leaders often...

            • Downloads: 207
            • Rating:
          • For Sourcing & Vendor Management Professionals

            Report:The Forrester SVMO Maturity Model

            The Forrester SVMO Maturity Model is designed to provide SVM professionals with a brief self-assessment tool that enables SVM organizations to evaluate their program maturity, articulate the...

            • Downloads: 32
          • For Sourcing & Vendor Management Professionals

            Blog:What Vendor Risk Criteria Do You Monitor Constantly?

            Most of my clients today monitor at least their key suppliers to mitigate risk. But the criteria they look at are mostly limited to the contractual ("Do I get what I pay for?") and financial...

            • For Sourcing & Vendor Management Professionals

              Report:Inquiry Spotlight: Video Solutions, Q1 To Q4 2010

              A Hot Market, But Questions About ROI, Vendors, And Integration Remain

              Forrester has identified pervasive video as one of the four "groundswell" technologies that IT leadership will use to empower their employees over the next decade. Since Forrester's insights on video...

              • Downloads: 234
            • For Sourcing & Vendor Management Professionals

              Client Inquiry:Vendor Segmentation For A VMO

              What is the industry framework for vendor segmentation for a VMO?

              • For Sourcing & Vendor Management Professionals

                Report:The Pros And Cons Of Free Solutions In Desktop Videoconferencing

                It Empowers The Workforce, But Puts Pressure On Security And Risk

                Clients often ask Forrester why they should pay for desktop video solutions when there are free consumer market solutions that could be available to everyone in the organization. This is a valid...

                • Downloads: 299
              • For Sourcing & Vendor Management Professionals

                Report:Ensure The Future Of The SVM Organization With Innovation

                Professional sourcing and vendor management organizations (SVMOs) have the potential to become one of the most important organizations in their enterprises, due in large part to their core...

                • Downloads: 154
              • For Sourcing & Vendor Management Professionals

                Report:Sourcing And Vendor Management's 2012 To 2014 Priorities: SVM's Value To The Business

                In Q3 2011, Forrester fielded its second annual Global Sourcing And Vendor Management Priorities Survey to 156 sourcing and vendor management (SVM) professionals. In this survey, SVM professionals...

                • Downloads: 413
              • For Sourcing & Vendor Management Professionals

                Client Inquiry:Vendor Management System Qualifications

                What does a vendor management system look like and what are the vendor qualifications (certifications, ethics, compliance, etc.)?

                • For Sourcing & Vendor Management Professionals

                  Report:The SVM Organization's Future In 2020

                  Vision: The SVM Practice Playbook

                  Over the next years, Forrester expects IT organizations as we know them today to change dramatically, a result of a new wave of emerging technologies and a shift in the way employees use technology....

                  • Downloads: 272
                  • Rating:
                • For Sourcing & Vendor Management Professionals

                  Blog:What's Your Take On RfP Versus RfS?

                  Hi everybody. I'd like to get your opinion on the discussion about RfP versus RfS (Request for Solution). How do you see the difference? I am always using the term RfP for the activities to...

                  • For Sourcing & Vendor Management Professionals

                    Report:Accelerate Your Business Objectives With A Professional SVMO

                    Executive Overview: The SVM Practice Playbook

                    Rapid changes in technology offerings, along with growing demand for technology-driven innovation, are forcing companies to rely much more heavily on their suppliers. More and more companies are...

                    • Downloads: 145
                    • Rating:
                  • For Sourcing & Vendor Management Professionals

                    Report:The Forrester Wave™: SVM Tool Set, Q1 2013

                    Today's Tool Sets Improve Supplier Management Through Integration And Workflow

                    Sourcing organizations have matured, and sourcing and vendor management's integration with internal and external stakeholders will be the key to delivering value going forward. Forrester believes...

                    • Downloads: 252
                    • Rating:
                  • For Sourcing & Vendor Management Professionals

                    Report:Create An Effective Sourcing Strategy

                    Strategic Plan: The SVM Practice Playbook

                    As more and more companies rely on external suppliers to facilitate core business operations, the need for a clearly defined sourcing strategy is more important than ever. Successful companies have...

                    • Downloads: 442
                    • Comments: 1
                    • Rating:
                  • For Sourcing & Vendor Management Professionals

                    Client Inquiry:How Do You Define A Sourcing Strategy?

                    What do I have to do to prepare for defining a sourcing strategy?

                    • For Sourcing & Vendor Management Professionals

                      Report:FAQs About Services Procurement Solutions

                      How To Source VMS And MSP Solutions Today

                      Forrester clients ask us many questions about services procurement software tools such as dedicated vendor management systems (VMSes) for contingent labor and broader services procurement tools for...

                      • Downloads: 819
                      • Rating:
                    • For Sourcing & Vendor Management Professionals

                      Blog:ATOS To Buy SIS

                      Rumors became official on Tuesday: Siemens succeeded in finding a viable partner to buy its IT Solutions and Services (SIS) business. For all of us following the market in the past it wasn’t a...

                       
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