Benjamin Ensor

Vice President, Research Director serving eBusiness & Channel Strategy PROFESSIONALS

Benjamin serves eBusiness & Channel Strategy Professionals. His research focuses on how consumers perceive, adopt, and use new technologies and what that means for business executives at consumer companies, encompassing topics like customer segmentation, business models, and managing multiple distribution channels.

His research explores how emerging technologies like the Internet and mobile phones affect consumers' behavior, what motivates their use of different channels for different tasks, and how new channels and technologies are changing consumers' media consumption and their relationships with consumer firms like retailers and financial services companies. In particular, he specializes in understanding the effect of the Internet and other new technologies on business models in retail financial services, including payments, banking, lending, investments, and insurance.

During his 13 years at Forrester, Benjamin has worked in the company's Consumer Technographics®, financial services, and eBusiness channel & product management professional teams. He is based in Forrester's London office.

Previous Work Experience

Before he joined Forrester, Benjamin was an analyst at Fletcher Research, the UK Internet research company that Forrester acquired. There, he researched the nascent online retail, online financial services, and online advertising markets. Before joining Fletcher Research, Benjamin worked as a financial journalist in London for four years.


Education

Benjamin has a degree in modern history from Trinity College, Oxford.

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48 results in Everything

  • Andre Kindness
  • For Infrastructure & Operations Professionals

    Client Inquiry:Voice Over Wi-Fi

    Are there many large, global companies that are deploying voice over Wi-Fi, and if so, are they deploying 802.11n in the 5 GHz frequency to support current and future voice deployments and leaving...

    • For Infrastructure & Operations Professionals

      Blog:Rating: Hold - Stormy Waters Continue To Toss The Minnow: HP Networking

      The other day I was just reminiscing with a friend who works at HP about all the good times I had there with my ProCurve family.  When I left for a once in lifetime opportunity, I had so much...

      • For Infrastructure & Operations Professionals

        Client Inquiry:Next Generation Wi-Fi

        Please provide some information on the next generation Wi-Fi that will use the 60 GHz frequency, with a data rate of 7 Gbps. When is this projected to be available, and is it for specialized use or...

        • For Infrastructure & Operations Professionals

          Charts & Figures:BlueCat Networks Solution Taxonomy

        • For Infrastructure & Operations Professionals

          Report:An Infrastructure Can Only Be As Efficient As DNS, DHCP, And IP Address Management

          I&O Should Focus Its Energies On DDI Operations, Not Development

          When was the last time you heard of a company building its own personal computers for its employees? Cobbling together hard drives, CPUs, memory, and operating systems is not cost-effective or a core...

          • Downloads: 429
        • For Infrastructure & Operations Professionals

          Blog:Extending The Best Practices From The Data Center To The Campus

          Last week Vendor X was briefing me on a set of new switches. The projector started rolling with a nice webconference slide deck and a voiceover highlighting customer requirements. It wasn’t...

          • For Infrastructure & Operations Professionals

            Blog:A Reflection Of What I Learned At Cisco Live: Growing Up Isn't Easy

            Even though CiscoLive was a month ago, I’m getting a lot of inquiry calls from clients asking me what I thought and what does Cisco’s megalaunch mean to them. I feel Cisco’s...

            • For Infrastructure & Operations Professionals

              Blog:Networks Are About The Users, Not The Apps!

              Virtualization and cloud talk just woke the sleeping giant, networking. For too long, we were so isolated in our L2-L4 world and soundly sleeping as VMs were created and a distant cousin was born,...

              • For Infrastructure & Operations Professionals

                Blog:Prediction: HP Cuts Loose Their Networking Hardware And Transforms Into A True Networking Alternative

                HP’s startling announcement, two weeks ago, to discontinue Touchpad and all webOS-based products, purchase Autonomy Corporation, and split off its PC divisions, caught the market off-guard....

                • For Infrastructure & Operations Professionals

                  Client Inquiry:Virtual Desktop Infrastructure

                  We're interested in the implications and impacts of deploying IPv6. In particular, we would like to know what happens when an IPv6 packet is received at our firewall if we're not configured to route...

                  • For Infrastructure & Operations Professionals

                    Blog:What Do Spark Plugs And WLAN Solutions Have In Common?

                    It’s not the most daring and cutting-edge prediction to say 2011 will be Wi-Fi’s second coming. However, you might be caught off guard when I tell you to not worry about a vendor’s...

                    • For Infrastructure & Operations Professionals

                      Blog:IPv6: Drive Innovation With Rewards, Not Fear

                      I’m a sucker for good, biting humor, and in the spirit of Stephen Colbert’s Medals of Fear that he gave to a few distinguished souls (the press, Mark Zuckerberg, Anderson Cooper) at...

                      • For Infrastructure & Operations Professionals

                        Blog:Brocade Offers I&O An Opportunity To Control Costs With Their Subscription Program

                        Brocade isn’t the loudest networking vendor on the block, but more than two weeks ago it released a subscription switching service that should have sent a shockwave through the industry. With...

                        • For Infrastructure & Operations Professionals

                          Report:Workload-Centric Infrastructure Ignites Software-Defined Networking

                          It's Not Yet Ready For Prime Time, But I&O And Vendors Have A Lot To Do Before It Gets Here

                          Infrastructure and operations (I&O) teams are aligning themselves and infrastructure around key workloads to drive greater simplicity and efficiency. In kind, the networking industry has responded by...

                          • Downloads: 356
                        • For Infrastructure & Operations Professionals

                          Report:Fuse Business Acceleration Technologies To Optimize User Experiences

                          Deliver Blazing-Fast Web, Mobile-Native, And Hybrid Applications

                          Over the past decade, infrastructure and operations (I&O) teams have focused large amounts of resources on making their customer-facing websites blazingly fast because website experience had a direct...

                          • Downloads: 81
                        • For Infrastructure & Operations Professionals

                          Blog:Don’t Underestimate The Value Of Information, Documentation, And Expertise!

                          With all the articles written about IPv4 addresses running out, Forrester’s phone lines are lit up like a Christmas tree. Clients are asking what they should do, who they should engage, and...

                          • For Infrastructure & Operations Professionals

                            Client Inquiry:Are There Many Large, Global Companies That Are Deploying Voice Over Wi-Fi?

                            Are there many large, global companies that are deploying voice over Wi-Fi, and if so, are they deploying 802.11n in the 5 GHz frequency to support current and future voice deployments and leaving...

                            • For Infrastructure & Operations Professionals

                              Blog:SMARTnet Is Dead! Long Live The Lifetime Warranty!

                              Just kidding, Cisco’s SMARTnet isn’t dead, but I&O managers have a new warranty for networking hardware: free hardware replacement, bug fixes, and tech support. Basically,...

                              • For Infrastructure & Operations Professionals

                                Report:Source Your Network Architecture From A Strategic Partner

                                Dual-Sourcing Your Network Just Results In Low-Cost, Low-Value Infrastructure

                                Over the past few years in the networking industry, various vendors have claimed they offer clients a choice where there was none before. Really?! Over the past eight years, the networking industry...

                                • Downloads: 430
                                • Rating:
                              • For Infrastructure & Operations Professionals

                                Report:Virtual Network Infrastructure

                                Orchestrating The Right Services For Each User Requires I&O To Invest In A Scalable, Secure, Shared, Simplified, And Standardized Network Infrastructure

                                Server virtualization started a chain reaction that is transforming infrastructure and operations (I&O). Your network infrastructure isn't immune, but the reaction has been delayed. Current...

                                • Downloads: 696
                              • For Infrastructure & Operations Professionals

                                Blog:You Forgot The Network On Your Journey To The Cloud

                                Is it me, or does the network industry remind you of Revenge of the Nerds? Networking was cast aside in the cloud revolution, but now companies are learning -- the painful way – what a mistakes...

                                • For Infrastructure & Operations Professionals

                                  Report:Focus Your Network Strategy On User Experience, Not Application Delivery

                                  To Remain Business-Relevant, I&O Managers Need A New Network Architecture

                                  Networking isn't about applications or technology — it's about users. The business pressure to consolidate IT, support empowered users, and provide customized experiences to customers is...

                                  • Downloads: 959
                                • For Infrastructure & Operations Professionals

                                  Blog:What Is The Cost Of Being Blind, Insecure, And Unmanaged?

                                  With the increased presence of business principles within the IT arena, I get a lot of inquiries from  Infrastructure & Operations Professionals who are trying to figure out how to justify their...

                                  • For Infrastructure & Operations Professionals

                                    Blog:Data Center Networking: The Awkward Teenage Years

                                    Forrester has just completed a comprehensive analysis of data center networking solutions from Alcatel-Lucent, Arista Networks, Avaya, Brocade Communication Systems, Cisco Systems, Extreme...

                                    • For Infrastructure & Operations Professionals

                                      Client Inquiry:What Are The Impacts And Implications Of Transitioning To IPv6?

                                      We're interested in the implications and impacts of deploying IPv6. In particular, we would like to know what happens when an IPv6 packet is received at our firewall if we're not configured to route...

                                      • For Infrastructure & Operations Professionals

                                        Report:How I&O Can Create A Wireless User Experience Network

                                        Part 2 In A Two-Part Collection On Why I&O Managers Need To Focus Wireless Deployments On The User

                                        In part 1 of this series, Forrester explained why I&O managers should look to deploy a wireless user experience network (uXn). A uXn can be characterized as a multistage problem-solving process that...

                                        • Downloads: 299
                                       
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