Forrester

Why Read This Report

Smartphones, tablets, and the rise of bring-your-own (BYO) devices have put tremendous pressure on IT to revamp and rethink its mobile strategy: everything from procurement and development to security and app stores. This report introduces seven steps that content and collaboration professionals must take to support smartphones and tablets: 1) workforce segmentation; 2) tiered device management and security; 3) app prioritization; 4) multiplatform development; 5) new funding for infrastructure; 6) new reimbursement policies; and 7) a focus on the emerging enterprise app store. To turn this collection of steps into a mobile program, IT leaders should designate a mobility czar and charter a mobility council to deal with the priorities, policies, governance, and funding of employee and customer apps.