Business Intelligence

Forrester defines the business intelligence (BI) market as a set of methodologies, processes, architectures, and technologies that leverage the output of information management processes for analysis, reporting, performance management, and information delivery. Research coverage includes executive dashboards as well as query and reporting tools.

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259 results in Reports

  • Business Intelligence
  • For Infrastructure & Operations Professionals

    Report:Infrastructure Will Drive The Retail Store Experiences Of The Future

    In-Store Technology Is Too Critical For I&O To Be Left Out

    To engage customers, retailers are implementing new technologies to help increase the relevance of content, reduce shopper frustrations, and create pleasing experiences. For example, Burberry tags...

    • Downloads: 43
  • For eBusiness & Channel Strategy Professionals

    Report:Analyze This: Web Style Analytics Enters The Retail Store

    Privacy Remains A Significant Barrier For Adoption

    eBusiness leaders have a lot to offer retail store executives as they embark on injecting digital commerce technology into the physical store. Retail stores have been living in the analytical "dark...

    • Downloads: 82
  • For CMO Professionals

    Report:B2B Marketing's Big Data Destiny

    How To Make Business Buyer Data Actionable

    Business-to-business (B2B) CMOs who make business decisions based on internal data, with all of its imperfections and gaps, risk the same fate as hikers who head off into the wilderness without a...

    • Downloads: 84
    • Rating:
  • For Customer Insights Professionals

    Report:Decipher The Digital Intelligence Technology Code

    Tools And Technology: The Digital Intelligence Playbook

    Delivering on the vision of digital intelligence requires a strong technology commitment to support broad data, analysis, and action requirements. But many organizations fail to develop a...

    • Downloads: 126
  • For Marketing Leadership Professionals

    Report:Focus On People, Processes, And Technology To Achieve Mix Optimization Mastery

    Strategic Plan: The Marketing Mix Optimization Playbook

    Marketing mix optimization (MMO) is a complex endeavor, requiring a fundamental shift in decision-making and marketing measurement processes. To successfully effect this change and really understand...

    • Downloads: 562
  • For Application Development & Delivery Professionals

    Report:Brief: How TripIt Masters Mobile Moments For Frequent Fliers

    Concur's Travel Organizing App Powerfully Combines Operational Awareness With Mobile Engagement

    Customers' mobile mind shift means they expect service in their immediate context and moment of need. The battle for customers' attention and loyalty will be waged in mobile moments — any time...

    • Downloads: 96
  • For eBusiness & Channel Strategy Professionals

    Report:The Emergence Of Beacons In Retail

    Early Implementations Lack Depth, But Future Integrations Have The Potential To Transform The In-Store Customer Experience

    It is impossible to read retail news today without hearing about another implementation of beacons, a technology based on Bluetooth low energy (BLE) that allows smartphones to interact with sensors...

    • Downloads: 386
    • Rating:
  • For Enterprise Architecture Professionals

    Report:EIM Becomes A Reality As Vendors Stitch Together Data And Content Solutions

    Enterprise information management (EIM) is the discipline of jointly managing both data and content to deliver an increased value of information to the organization. While Forrester recognizes that...

    • Downloads: 171
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Mobile Business Intelligence Solution Overview

    The advent of smartphones and tablets has changed the dynamics of what mobility means in a business context. Whether it’s executives or field engineers, knowledge workers or hospital staff,...

    • Downloads: 33
  • For Application Development & Delivery Professionals

    Report:How To Select A Mobile BI Solution

    Business professionals increasingly take the ability to access critical applications and data on their mobile device for granted, and business intelligence (BI) content is no exception. Early...

    • Downloads: 156
  • For Enterprise Architecture Professionals

    Report:TechRadar™: Enterprise DBMS, Q1 2014

    In-Memory, NoSQL, And DBaaS Forge Ahead; Relational And Data Warehouses Focus On Innovation; And Market Starts Consolidating

    Today, enterprises face increasing data management challenges, largely because of growing data volumes, data security issues, the need for real-time information, integration of structured with...

    • Downloads: 284
    • Rating:
  • For Sourcing & Vendor Management Professionals

    Report:Best Practices For Engaging Data Service Providers

    Forrester's Q3 2013 Data Management Services Survey Shows A Complex Landscape

    As organizations prioritize the use of internal and external data, Forrester is seeing a surge of interest in improving data capabilities. But expanding or accelerating data capabilities requires a...

    • Downloads: 73
  • For Infrastructure & Operations Professionals

    Report:Predictions For 2014: Technology Monitoring

    Monitoring Advances From Providing Reactive Information To Predictive Business Insights

    In 2014, technology monitoring priorities for infrastructure and operations (I&O) professionals can no longer only focus on technology offerings that serve internal business services but must also...

    • Downloads: 250
  • For Application Development & Delivery Professionals

    Report:Forrester's Advanced Data Visualization Capabilities Self-Assessment Model

    What Are Your Organization's Advanced Data Visualization Capabilities?

    There's no clear single definition of what effective advanced data visualization (ADV) is, but it's definitely more complex than just having graphs and charts. The purpose of this model is not to...

    • Downloads: 34
  • For Application Development & Delivery Professionals

    Report:Forrester's Self-Service BI Capabilities Self-Assessment Model

    What Are Your Organization's Self-Service BI Capabilities?

    There's no clear single definition of what self-service business intelligence (BI is), but it's definitely more complex than just having a graphical user interface (GUI) and/or being user-friendly or...

    • Downloads: 28
  • For Sourcing & Vendor Management Professionals

    Report:TechRadar™: Software-As-A-Service, Q1 2014

    Vendors Have More And Better SaaS Options Than Ever — Are You Prepared?

    Nearly 15 years after the appearance of software-as-a-service (SaaS) startups such as salesforce.com, NetSuite, and Google, software-as-a-service is nearing its tipping point. SaaS adoption is poised...

    • Downloads: 635
    • Comments: 1
    • Rating:
  • For Infrastructure & Operations Professionals

    Report:The Enterprise Wearables Journey

    How Wearable Computing Will Improve Your Business

    There's no doubt about it: The wearables market is suffering from a hype bubble. But consider that the Internet itself suffered from a hype bubble circa 1999, and yet the Internet turned out to be...

    • Downloads: 392
    • Comments: 1
    • Rating:
  • For CIO Professionals

    Report:India Tech Market Outlook: 2014

    Customer Obsession Takes Center Stage For Technology Spending

    IT purchases in India will reach US$29 billion in 2014. As in other emerging economies, India's tech market is still largely hardware-driven, but spending on software and services is gaining...

    • Downloads: 165
    • Rating:
  • For Application Development & Delivery Professionals

    Report:The Forrester Wave™: Enterprise Business Intelligence Platforms, Q4 2013

    The 11 Providers That Matter Most And How They Stack Up

    In Forrester's 72-criteria evaluation of enterprise business intelligence (BI) platform vendors, we identified the 11 most significant software providers — Actuate, IBM, Information Builders,...

    • Downloads: 949
    • Rating:
  • For Enterprise Architecture Professionals

    Report:Upgrade Your Data Capabilities Rapidly With Data Services Providers

    Market Overview: Data Services

    This report, originally written for sourcing and vendor management professionals, includes content relevant to enterprise architecture (EA) professionals. Organizations are faced with a flood of...

    • Downloads: 186
  • For Infrastructure & Operations Professionals

    Report:Case Study: Yihaodian Leverages IT Assets To Deliver Results In China's eCommerce Market

    China's dynamic and rapidly growing eCommerce market is drawing considerable investment from strong players, including veterans like Tmall and 360Buy as well as global retail giants like Amazon.com...

    • Downloads: 77
  • For CIO Professionals

    Report:Pioneer Vendors: Proactive Assistance

    Predictive Analytics Fuel A New Set Of Anticipatory Apps For Mobile And Wearable Devices

    As employees and customers increasingly rely on mobile and soon wearable devices to get work and personal tasks done, they'll need more engaging software that better anticipates and serves their...

    • Downloads: 165
  • For Sourcing & Vendor Management Professionals

    Report:The Forrester Wave™: Business Intelligence Service Providers In Asia Pacific, Q4 2013

    The Eight Global Market Leaders With Strong Regional Delivery Capabilities

    Business decision-makers in Asia Pacific (AP) are increasingly aware of the importance of business intelligence (BI) and broader analytics to business strategy and execution. However, lack of...

    • Downloads: 238
  • For CIO Professionals

    Report:Asia Pacific Technology Predictions: 2014

    The Ability To Embrace The Age Of The Customer Will Determine Success Or Failure

    The age of the customer is transforming market opportunities in Asia Pacific and will fundamentally change how firms manage technology in order to become smarter, nimbler, and more customer-focused....

    • Downloads: 446
  • For Enterprise Architecture Professionals

    Report:Top Technology Trends To Watch: 2014 To 2016

    Landscape: The Emerging Technology Playbook

    Businesses are forced to operate at a new pace as they contend with informed customers, smart competitors, and employees who choose to use their own technology for work. These trends change how firms...

    • Downloads: 2949
    • Rating: