Forrester

For Customer Insights Professionals

Report:The Forrester Wave™: Customer Analytics Solutions, Q4 2012

How Six Vendors Stack Up In A Mature Yet Changing Market

In Forrester's 70-criteria evaluation of customer analytics vendors, we identified the six most significant software providers — Angoss Software, FICO, IBM, KXEN, Pitney Bowes, and SAS —...

• Downloads: 793
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For Application Development & Delivery Professionals

Report:Early Adopters Embrace Hadoop For Operations And Customer Analytics

Experiences Of Big Data First Movers

Forrester interviewed three organizations that have deployed Hadoop to support customer-facing processes, the back office, and even their research and development operations. Although these early...

• Downloads: 937

For Application Development & Delivery Professionals

Report:Updated 2012: BI Service Provider Short-Listing Tool

Create a shortlist using our tool to find the right set of providers based on your technology requirements, industry, project size, and geographic scope.Eliminate or add partners based on factors...

• Downloads: 136

For Application Development & Delivery Professionals

Report:Best Practices: Next Best Action In Customer Relationship Management

Boost ROI In Multichannel Sales, Marketing, And Customer Service

Many customer relationship management (CRM) and business process professionals have implemented next-best-action technologies to improve customer retention, boost upsell and cross-sell, and enhance...

• Downloads: 1543

For Application Development & Delivery Professionals

Report:The Forrester Wave™: Enterprise Data Warehousing Platforms, Q1 2011

Teradata, Oracle, Sybase (SAP), IBM, SAP, EMC Greenplum, Netezza (IBM), and Microsoft Lead, With Vertica Systems As A Strong Performer

In Forrester's 56-criteria evaluation of enterprise data warehousing (EDW) platform vendors, we found the EDW market increasingly competitive, as illustrated by tighter clustering of top vendors....

• Downloads: 3180

For Application Development & Delivery Professionals

Report:Appliance Power: Deliver Advanced Analytics Into Customer-Facing Processes

Analytic solution appliances deliver fast business value. They eliminate some of the complexity, time, and trouble of configuring an enterprise data warehouse (EDW) appliance to your needs. These...

• Downloads: 852

For Application Development & Delivery Professionals

Report:Forrester's Data Management Reference Architecture

Align Data Management Roles To Create Stronger Business Value

The continuing explosion in data volume, increasing numbers of business users, growing data complexity, compliance requirements, need to support global operations, and growing need for real-time...

• Downloads: 2794

For CIO Professionals

Report:Smart Computing Solutions Are On The Rise

A Snapshot Of Adoption From The InformationWeek 500

Smart Computing, the latest cycle of tech innovation and growth based on new technologies of awareness, analysis, and alternatives, began in 2008. Since then, a growing number of companies have...

• Downloads: 568

For Application Development & Delivery Professionals

Report:The State Of Business Intelligence Software And Emerging Trends: 2010

BI Vendors Need To Stay On Top Of Technology Innovation And Business Evolution

While the whole IT market is facing challenging economic times, the global software market declined by 8% in 2009 compared with the previous year. Business intelligence (BI) software, which can...

• Downloads: 1610

For Application Development & Delivery Professionals

Report:The Forrester Wave™: Predictive Analytics And Data Mining Solutions, Q1 2010

SAS, SPSS/IBM, KXEN, Oracle, And Portrait Software Lead, With Others Innovating

In Forrester's 53-criteria evaluation of predictive analytics and data mining (PA/DM) vendors, we found that SAS Institute, SPSS (evaluated separately from new parent IBM's other PA/DM offerings),...

• Downloads: 4198
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For Application Development & Delivery Professionals

Report:In-Database Analytics: The Heart Of The Predictive Enterprise

Visionary organizations are adopting an emerging practice known as "in-database analytics," which supports more pervasive embedding of predictive models in business processes and mission-critical...

• Downloads: 1748

For Application Development & Delivery Professionals

Report:Market Overview: The Business Intelligence Software Market

Advanced Analytics Will Drive Growth To $14 Billion By 2014

Business intelligence (BI) software is the tip of the application software pyramid. Pure functionality, no matter how sophisticated, is no longer sufficient to successfully support the changing...

• Downloads: 2562

For Application Development & Delivery Professionals

Report:Business Intelligence (BI) Polishes Its Crystal Ball

IBM's SPSS Deal Nudges Analytics Industry Toward Deeper Predictive Focus

Enterprise strategic, tactical, and operational decision-makers want to understand past and present activity but also anticipate the future to avoid being blindsided by seemingly hidden events. How...

• Downloads: 1532

For Customer Insights Professionals

Report:SMB Marketing Technology Adoption

Findings From Our Q3 2008 Direct And Database Marketing Panel Data

Forrester surveyed 224 direct marketers in Q3 2008 about their technology adoption plans. This report drills into the technology adoption trends of our small and medium-size business (SMB)...

• Downloads: 613

For Sales Enablement Professionals

Report:Inquiry Insights: Business Intelligence, Q3 2008

What Customers Need To Hear About M&A, Text Mining, And Widespread Enterprise Utilization

Forrester receives more than 20,000 inquiries per year that provide a view of the most pressing issues our clients are facing. Since early 2007, nearly 1,000 inquiries have dealt with business...

• Downloads: 625

For Business Process Professionals

Report:Really Urgent Analytics: The Sweet Spot For Real-Time Data Warehousing

While information and knowledge management (I&KM) professionals occasionally demonstrate returns on their real-time data warehousing investments, most business intelligence (BI) architectures...

• Downloads: 1312

For Application Development & Delivery Professionals

Report:The Forrester Wave™: BI Reporting And Analysis Platforms, Q1 2006

Business Objects And Cognos Lead In Our Product Evaluation

Forrester evaluated 10 leading business intelligence (BI), database, and application vendors across 92 criteria and found Business Objects has established early BI platform leadership, followed by...

• Downloads: 882