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Canada Is Like The US In Growth, But Different In Mix Of Purchases
Canada is like the US, only different. This bit of doggerel applies as much to the Canadian information and communications technology (ICT) market as it does to Canada's economy or culture. Because...

How To Find The Best Opportunities In A High-Growth Market
How To Find The Best Opportunities In A High-Growth Market
The software market is poised to enjoy its best growth in a decade, and small software companies face great growth opportunities as their larger competitors struggle to adapt to a new world of cloud...
Software-As-A-Service (SaaS) Products And Business Models Will Have Selective Impact
Software-as-a-service (SaaS) is an important new set of capabilities and engagement models in the IT industry, particularly in the emerging world of cloud computing. We project that SaaS offerings...
Understanding Who Chooses And Who Pays For Devices That Span Business And Personal Tasks
The spreading bring-your-own-device (BYOD) phenomenon has created a more complex landscape of tech buying. But traditional divisions between consumer tech purchases and business tech purchases still...
Forrester's Definitions For Tech Product Categories, Industries, And Geographies
Forrester is expanding the breadth and depth of data that we provide to vendor strategists on the size and growth trends of the market for information and communications technology (ICT) solutions....
A Snapshot Of Adoption From The InformationWeek 500
Smart Computing, the latest cycle of tech innovation and growth based on new technologies of awareness, analysis, and alternatives, began in 2008. Since then, a growing number of companies have...
Vendors Should Target This Large And Growing Industry
The professional services industry presents both opportunities and challenges for tech vendors. The opportunities? Professional services is one of the largest industries in terms of tech purchases,...

IT Vendors Should Take Steps To Avoid Potential Political Backlash
The 2010 US economic recovery has largely been a jobless recovery. While many factors have been blamed — ranging from too much economic stimulus and regulation to too little — investment...