Forrester Research : Analyst

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Carlton A. Doty

Vice President, Practice Leader - Consumer Product Strategy serving Customer Insights PROFESSIONALS

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Blog: Customer Insights Blog

Carlton serves Customer Insights (CI) Professionals. He was a founding member of the CI practice in 2009, and currently leads the global team of Forrester analysts that help clients capture, manage, and analyze customer data as well as apply the resulting insights to marketing and business strategy. Carlton began his Forrester career in 2006 as an analyst specializing in digital channels, emerging products, and enterprise technology in healthcare. He also led Forrester's consumer product strategy practice, where he managed a team of analysts that focused on innovation and digital disruption.

In addition to leading his team at Forrester, Carlton posts his thoughts and opinions on Twitter and on his blog.

Previous Work Experience

Prior to joining Forrester, Carlton spent nine years as an IT and eBusiness leader in the health insurance industry. He also has experience with two start-ups and a leading marketing services provider.

Education

Carlton holds a B.S. in civil engineering management from the University of Vermont.

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Past 12 months
Gene Cao

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Report:Lessons Learned From Outsourcing In China: Part 2
Local Vendors Are Ready to Be On MNCs' Radar
Gene CaoFebruary 07, 2013
This report follows up on an outsourcing services market report published in Q3 2012 that outlined key lessons for multinational corporations (MNCs) seeking to leverage outsourcing engagements in...
- Downloads: 98
- Rating:
For Sourcing & Vendor Management Professionals
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Blog:Consolidation Of The Chinese IT Services Market: The Race To Delivery Maturity
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Gene Cao, Frederic Giron, Michael Barnes On August 10, rival IT outsourcers hiSoft and VanceInfo announced their intention to merge. The resulting entity will comprise a much bigger organization,...
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Sales To SMBs And Expansion In Tier Three And Tier Four Cities Are The Market's Key Growth Engines
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For Sourcing & Vendor Management Professionals
Blog:Local Outsourcing Providers Should Be On Your Radar In China
Gene CaoFebruary 18, 2013
Over the past three years, multinational companies’ (MNCs’) approach to outsourcing in China has steadily matured as they seek to leverage broader outsourcing models and source from a...
For Sourcing & Vendor Management Professionals
Report:Market Overview: IT Services In China, 2013
Businesses Now Have More Options To Drive Competitive Differentiation In China
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- Downloads: 71
For Sourcing & Vendor Management Professionals
Report:Market Overview: Data Center Services In China
Traditional Market Leaders Must Adapt To A Rapidly Shifting Market
Gene CaoJuly 31, 2012
Forrester believes that the explosive growth of emerging data center services like as-a-service and virtual private cloud services over the next three to five years will spark increased demand from...
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Report:Outsourcing In China: Key Lessons Learned
Multinational Corporations Are Increasingly Considering Outsourcing To Local Vendors
Gene CaoOctober 10, 2012
Most leading multinational corporations (MNCs) have already established their business in mainland China, and now other MNCs are planning to expand their go-to-market plans in the world's...
- Downloads: 168
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Carlton A. Doty

Vice President, Practice Leader - Consumer Product Strategy serving Customer Insights PROFESSIONALS

Refine your results

Topics

Region

Vendor

All Vendors

For Sourcing & Vendor Management Professionals

Report:Lessons Learned From Outsourcing In China: Part 2

For Sourcing & Vendor Management Professionals

Blog:Microsoft Public Cloud Services Land In Mainland China

For Sourcing & Vendor Management Professionals

Blog:Consolidation Of The Chinese IT Services Market: The Race To Delivery Maturity

For Sourcing & Vendor Management Professionals

Charts & Figures:Forecast: SAP Services In China, 2011 to 2016

For Sourcing & Vendor Management Professionals

Blog:Local Outsourcing Providers Should Be On Your Radar In China

For Sourcing & Vendor Management Professionals

Report:Market Overview: IT Services In China, 2013

For Sourcing & Vendor Management Professionals

Report:Market Overview: Data Center Services In China

For Sourcing & Vendor Management Professionals

Report:Outsourcing In China: Key Lessons Learned

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