Carlton A. Doty

VP, Group Director serving Customer Insights PROFESSIONALS

Carlton leads the research organization that serves Marketing Leadership (ML) professionals as well as Customer Insights (CI) professionals. He began his Forrester tenure in 2006 as a Senior Analyst specializing in digital channels, emerging products, and enterprise technology in healthcare. Later, he was a founding member of Forrester's CI practice in 2009. He also led Forrester's consumer product strategy practice, where he managed a team of analysts that focused on innovation and digital disruption.


In addition to leading his global research team at Forrester, Carl posts his thoughts and opinions on Twitter and on his blog.

Previous Work Experience

Prior to joining Forrester, Carlton spent nine years as an IT and eBusiness leader in the health insurance industry. He also has experience with two start-ups and a large marketing services provider.

Education

Carlton holds a B.S. in civil engineering management from the University of Vermont.

Research Coverage

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4 results in Reports

  • Business Technographics
  • Margo Visitacion
  • For Application Development & Delivery Professionals

    Report:Next-Generation Portfolio Management: Strategic, Lean, And Delivery-Enabled

    Before IT can transition to business technology (BT) and become an effective partner with the business, the two groups of leaders must completely rethink the way they plan and execute — and...

    • Downloads: 791
    • Rating:
  • For Application Development & Delivery Professionals

    Report:The PMO In An Agile World: Can't We All Just Get Along?

    Much has been written about the benefits of Agile development, and it has been proven that Agile development teams consistently deliver higher-quality applications faster than those that follow...

    • Downloads: 1020
  • For Application Development & Delivery Professionals

    Report:The State Of The PMO In 2011

    Challenges Breed Opportunities

    Forrester Research and the Project Management Institute (PMI) recently hosted a survey regarding the state of the project management office (PMO) in 2011. The survey garnered 693 respondents, and the...

    • Downloads: 1041
  • For Enterprise Architecture Professionals

    Report:Next-Generation Strategic Planning Must Be Agile And Outcome-Focused

    Vision: The Strategic Planning And Portfolio Playbook

    The drive to excel in rapidly changing market conditions dictated by an increasingly sophisticated customer base is turning business on its head. Before technology management can become an effective...

    • Downloads: 389
    • Rating: