Forrester

For eBusiness & Channel Strategy Professionals

Blog:Mobile Internet Usage Is Growing At A Phenom Pace ... Why?

Apps dominate the mobile conversation these days for a lot of well-demonstrated reasons, but with much less fanfare, the mobile Internet — especially the frequency of its users — has...

For eBusiness & Channel Strategy Professionals

Report:What Every Exec Needs To Know About The Future of eCommerce Technology

How Online And Multichannel Capabilities Are Transforming Business

We are in a highly transformative time as changing customer expectations, commerce capabilities, and technology continue to evolve rapidly. Initiatives that just a few short years ago would have...

• Downloads: 2751

For eBusiness & Channel Strategy Professionals

Report:Staffing For The Art And Science Of eBusiness

A Further Look At Key eBusiness Skills And Functions

What is the goal of eBusiness teams? To sell goods and services. As a result, eBusiness teams have become masters in the art of sales. As teams pivot efforts to optimize interactions across digital...

• Downloads: 279

For eBusiness & Channel Strategy Professionals

Blog:In Canada, Mobile Initiatives Show A Positive Impact On ROI

Last week, we had the opportunity to have a conversation with one of the world’s, and certainly Canada’s, largest premier coalition loyalty programs, the AIR MILES Reward Program. It has...

For eBusiness & Channel Strategy Professionals

Report:US Consumers Continue To Show Limited Interest In Mobile Payments

Consumer Interest Is Rising Slightly, But Mainstream Adoption Is Still Far Off

In the US, adoption of mobile payments has been virtually nonexistent, although interest is starting to notch upward. Today, 18% of US online adults express interest in mobile payments, and yet less...

• Downloads: 1209

For eBusiness & Channel Strategy Professionals

Blog:We’re hiring in Australia!

  0in;line-height:16.8pt;background:white">We have just opened a Senior Analyst position focused on helping Marketing & Strategy professionals out of Forrester’s Sydney, Australia...

For eBusiness & Channel Strategy Professionals

Report:The Forrester Wave™: Global Commerce Service Providers, Q1 2012

SapientNitro, Deloitte, And IBM GBS Lead, With A Strong Pack Of Contenders Close Behind

In Forrester's 72-criteria evaluation of the top 12 global commerce service providers (GCSPs), we found that SapientNitro, Deloitte, and IBM Global Business Services (GBS) led the pack with their...

• Downloads: 1378
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For eBusiness & Channel Strategy Professionals

Blog:US B2B eCommerce Sales To Reach $559 Billion By The End Of 2013

Today Forrester is releasing a report entitled “Key Trends in B2B eCommerce for 2013” that, for the first time in over 10 years, sizes the US business-to-business (B2B) eCommerce market...

For eBusiness & Channel Strategy Professionals

Client Inquiry:How QR Code Needs Differ Between Customers

After reading Forrester's September 21, 2010,"2D Bar Codes: Learn Why There's No Urgency" report we would like to discuss the following issues: 1) Are there other manufacturers who have been...

For eBusiness & Channel Strategy Professionals

Blog:Kaching Lowers The Barriers To Mobile Payment Adoption

Ten years ago, Forrester published some research with the slightly awkward title of ‘New Payment Systems’ Survival Guide’. One of our findings was that many successful new payment...

For eBusiness & Channel Strategy Professionals

Tool:Mobile Financial Services Adoption Today

For eBusiness & Channel Strategy Professionals

Report:The State Of Retailing Online 2011: Marketing, Social, And Mobile

While eCommerce continues to grow and take market share from the physical retail channel, retailers also look to experiment with new approaches to their web businesses such as social commerce and...

• Downloads: 3038

For eBusiness & Channel Strategy Professionals

Report:A Strategic Approach To Onboarding Financial Service Consumers

Effective Onboarding Can Affect Product Retention And Cross-Selling Goals

Increased government regulations and a tough economy have combined to create significant challenges for financial services firms. Consumer product strategy professionals are leading the charge to...

• Downloads: 787
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For eBusiness & Channel Strategy Professionals

Tool:Customers Interact With Their Bank Online Nearly Four Times A Month

For eBusiness & Channel Strategy Professionals

Blog:Tesco’s Homeplus Innovates With Agile Commerce

When I first saw the video below of how Tesco’s Korean subsidiary Homeplus had tested a "virtual supermarket" in Seoul’s Hangangjin subway station I was impressed with the...

For eBusiness & Channel Strategy Professionals

Tool:Postbank Tops Our German Banks' Sales Sites Benchmark For 2011

For eBusiness & Channel Strategy Professionals

Blog:How To Build A World-Class Mobile Banking Strategy

Mobile has gotten a lot of attention at banks recently. In fact, other teams in a firm’s organization are starting to feel like Jan Brady, the voices in their heads chanting “Mobile...

Discussion:Boost Customer Relationships Through Mobile Services

For eBusiness & Channel Strategy Professionals

Tool:Consumers Show The Most Interest In Basic Functionality

For eBusiness & Channel Strategy Professionals

Report:Website Functionality Benchmark 2011: Luxury Department Stores

Forrester Applies Its Website Functionality Benchmark Methodology To The Sites Of Four US Luxury Department Stores

Forrester applied its Website Functionality Benchmark evaluation methodology to the top four US luxury department stores: Barneys New York, Neiman Marcus, Nordstrom, and Saks Fifth Avenue. These...

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For eBusiness & Channel Strategy Professionals

Tool:Forrester's 2010 Customer Advocacy Rankings Among Canadian Banking Providers

For eBusiness & Channel Strategy Professionals

Report:2012 US Bank Secure Website Rankings

Citi Moves To The Top With Added Functionality And A New Look

Digital banking teams want to know where they stack up against competitors when it comes to their secure websites and other digital features — everything from mobile functionality to customer...

• Downloads: 267
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Discussion:Multichannel Execution Falls Short

Am interested in how the consumers themselves rate this. And how is the split for B2B vs B2c?

For eBusiness & Channel Strategy Professionals

Client Inquiry:Competitive Analysis Of Mobile Strategy For US Wealth Management Firms

We are looking at competitor analysis for strategies and implementation, as well as current capabilities for other US wealth management (USWM) firms in mobility devices (e.g., smartphones and...

For eBusiness & Channel Strategy Professionals

Report:Forrester Research Online Retail Forecast, 2011 To 2016 (Asia Pacific)

ForecastView Spreadsheet

Online retail spending by category in South Korea, Japan, Australia, India, and China. Includes online buyers and online spending per buyer by categories such as computer hardware and software,...

• Downloads: 5