Forrester

For CIO Professionals

Report:Consumerization Will Erase Boundaries Between Corporate And Consumer Technology Markets

Vendor Strategists Must Overhaul Business Units And Products Aimed At Information Workers

Execs plotting new information and communications technology (ICT) products and services face changing information worker behaviors driven by five innovations that empower users to provision and use...

• Downloads: 837

For CIO Professionals

Report:Smart Products Will Require A Hybrid CTO/CIO Skill Set

The Burgeoning Set Of Connected Offerings Will Require New Skills

The era of the standalone product is over. More and more offerings are becoming intelligent, connected, and thus able to provide more engaging experiences for customers in business or consumer...

• Downloads: 244
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For CIO Professionals

Report:Build Your Mobile Engagement Strategy

Strategic Plan: The CIO's Mobile Engagement Playbook

Mobile technology is rapidly evolving as a means for organizations to deliver new customer experiences, enhance customer value, and improve employee productivity. When combined with social, cloud,...

• Downloads: 551
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For CIO Professionals

Report:Staffing For Social Business And Collaboration Success

Skills And Staffing: The Social Business And Collaboration Playbook

All too often, IT approaches staffing for social business and collaboration initiatives as it would other IT-led projects. With a focus on providing the best technical solution possible, the...

• Downloads: 319

For CIO Professionals

Report:The Road To Social Business Transformation Starts With A Burning Platform

Road Map: The Social Business And Collaboration Playbook

Social business technology can transform the way employees work by eliminating barriers to collaboration, improving customer engagement, and accelerating the flow of information and ideas. But even...

• Downloads: 642
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For CIO Professionals

Report:What India's 12th National Five-Year Plan Means For ICT Vendors

Aligning Strategies With Key Government Priorities Is The Key To Success

The Indian public sector is an extremely difficult market for IT vendors due to its extended business cycles and high levels of diversity, hypercompetition, bureaucracy, and procurement complexity....

• Downloads: 176
• Comments: 3
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For CIO Professionals

Report:Governments Embrace New Modes Of Constituent Engagement

Social Media, Mobility, And Open Data Transform eGovernment From Electronic To Engaged

One of the most significant changes in city governance has been the growing trend toward constituent engagement — both with individual citizens and local businesses. Even in non-democratic...

• Downloads: 391
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For CIO Professionals

Report:The CIO's Role In The Social Business Policy

Policy And Procedures: The Social Business And Collaboration Playbook

A clear social business policy is an essential guide for employees using social and collaboration tools for customer engagement and for internal or partner collaboration. While it takes a...

• Downloads: 301

For CIO Professionals

Playbook:The Social Business And Collaboration Playbook

Competitive Advantage Through Social Business

Business as we know it is changing. The next generation of market-leading organizations will digitize their enterprise model with new capabilities enabled by social technologies. But many of today's...

For CIO Professionals

Report:Empowered Customers Force CIOs To Focus On Innovation

Vision: The Innovation Playbook

Now is a critical time for CIOs to focus on innovation. The pace of change is too fast, the opportunities too great, and the risks too dire to relegate it to the annual funding process. Digitally...

• Downloads: 273

For CIO Professionals

Report:Great Mobile Experiences Are Built On Systems Of Engagement

Vision: The CIO's Mobile Engagement Playbook

By 2014, smartphones and tablets will put power in the pockets of a billion global consumers, including your employees and partners and customers. However, mobile is not simply another device for IT...

• Downloads: 602
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For CIO Professionals

Report:Winning The Customer Experience Game

Best Practices For CIOs

Customer experience (CX) is too often thought of in terms of the IT help desk. But CIOs and their IT teams are increasingly being challenged with improving the customer experience for the...

• Downloads: 163

For CIO Professionals

Report:How To Create A Knockout Social Business And Collaboration Strategic Plan

Strategic Plan: The Social Business And Collaboration Playbook

Social business and collaboration programs can redefine work by changing the way employees connect with each other and the information they need to do their jobs. However, programs fall flat when...

• Downloads: 543
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For CIO Professionals

Report:Assess The Capabilities And Impact Of Your Social Business And Collaboration Toolkit

Assessment Framework: The Social Business And Collaboration Playbook

Companies have been investing in collaboration tools for 15 years or more, yet email is still the most commonly used tool. New social tools that dramatically improve the flow of information and...

• Downloads: 378

For CIO Professionals

Report:Benchmark The Use Of Your Social Business And Collaboration Systems

Benchmarks: The Social Business And Collaboration Playbook

Social business and collaboration (SBC) takes place independently of any specific technology, tool, or service. For example, employees constantly meet to choose how to adjust plans; customers...

• Downloads: 106
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For CIO Professionals

Report:Social Ecosystem Maturity Assessment Model

The Social Ecosystem Maturity Assessment is presented in conjunction with the research report "Benchmark The Use Of Your Social Business And Collaboration Systems," which explains more fully how CIOs...

• Downloads: 14

For CIO Professionals

Report:The Forrester Wave™: Video Platforms For The Enterprise, Q1 2013

Kaltura, Qumu, And Polycom Lead The Video Publishing Platform Pack

Enterprises looking to deliver video communications to employees continue to use solutions for webcasting and YouTube-like video portals. In Forrester's 23-criteria evaluation of enterprise video...

• Downloads: 276
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For CIO Professionals

Report:Competitive Advantage Through Social Business

Executive Overview: The Social Business And Collaboration Playbook

Business as we know it is changing. The next generation of market-leading organizations will digitize their enterprise model with new capabilities enabled by social technologies. But many of today's...

• Downloads: 541
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For CIO Professionals

Report:Measure Workforce Experience Through Engagement, Productivity, And Customer Impact

Customer experience — its relationship to loyalty and satisfaction and the likelihood that it will lead to future business — is now a well-established discipline. However, measuring...

• Downloads: 89
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For CIO Professionals

Report:Smart Computing Connects CIOs With The Business

Sensors, Machine-To-Machine, Analytics, And Collaboration Help CIOs Solve Business Problems

It is no surprise that CIOs have shown keen interest in cloud computing, since its variations can help reduce IT's capital and operating costs and speed up delivery of projects. But many CIOs are...

• Downloads: 711
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For CIO Professionals

Report:Leveraging Emerging Technology To Up The Ante On Customer Engagement

Responding To Rising Customer Expectations Requires New Approaches

Organizations are struggling to deal with the increasing need to improve the customer experience. They must not only deliver best-in-class products and services, but also optimize the quality of the...

• Downloads: 838
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For CIO Professionals

Report:The Changing Face Of CRM In Asia Pacific

Unique Requirements Drive CRM Investments In Asia

As organizations evolve from transactional customer interaction methods to customer engagement, they struggle to support and enhance the customer experience across rapidly evolving channels like...

• Downloads: 229
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For CIO Professionals

Report:CIO: The Future Of Mobile Is Context

Building A Foundation To Enable Next-Generation Mobile Services

CIOs that Forrester interviewed understand the potential of context and are building the foundational infrastructure needed to support the use of context across consumer touchpoints — not just...

• Downloads: 764
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For CIO Professionals

Report:Mobile Engagement Demands Process Transformation

Processes: The CIO's Mobile Engagement Playbook

To take advantage of an app in an employee's or customer's pocket, you have to help them accomplish a task quickly and easily whenever they want to and wherever they are. That means CIOs and business...

• Downloads: 364
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For CIO Professionals

Report:Mobile Is The New Face Of Engagement: An Executive Summary

This report summarizes the 28-page Forrester report "Mobile Is The New Face Of Engagement." By 2016, smartphones and tablets will put power in the pockets of a billion global consumers. However,...

• Downloads: 1581
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