China Martens

Analyst serving Application Development & Delivery PROFESSIONALS

As an analyst on the Application Development & Delivery team at Forrester, China focuses on mid-market and enterprise resource planning (ERP) application strategies. Her work includes advising end user clients on vendor selection and upgrade decisions and advising vendor clients on market positioning, strategy, and mergers and acquisitions. China also advises both communities on current and future ERP market trends. China looks at ERP apps deployment models, notably software-as-a-service (SaaS), and emerging delivery models such as app stores. Her coverage areas include project management and billing management, and a high-level look at some vertical ERP apps. She's keenly interested in the role social collaboration and embedded workflow may play in ERP apps and the potential benefits to Forrester clients.

Previous Work Experience

China came to Forrester from boutique research firm The 451 Group, where she spent more than three years as a senior enterprise software analyst covering customer resource management (CRM) and ERP applications. In that role, China advised apps vendors, customers, venture capitalists, and bankers; wrote research; and spoke to the media. Prior to that, she spent more than 12 years as a technology journalist covering enterprise applications and working out of the US, the UK, and Asia.


Education

China has a B.A. (Hons) in modern Chinese studies from the University of Leeds, UK.

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18 results in Reports

  • China Martens
  • For Application Development & Delivery Professionals

    Report:The State Of ERP In 2011: Customers Have More Options In Spite Of Market Consolidation

    Now is the perfect time for business process professionals to revisit their current enterprise resource planning (ERP) application commitments and future ERP plans. As the global economy gradually...

    • Downloads: 1636
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Market Overview: Project-Based ERP For Service Delivery Professionals

    A growing number of organizations delivering project-based services to customers seek business apps that more fully reflect that project focus and apply it to business-processes-powering project...

    • Downloads: 666
  • For Application Development & Delivery Professionals

    Report:SAP Shows Progress On Its Cloud, Mobile, And In-Memory Innovation Agenda

    At its recent Sapphire Now user conference, SAP confidently extolled the virtues of in-memory computing, mobility, and on-demand applications as key innovation pillars, with social collaboration as...

    • Downloads: 742
  • For Application Development & Delivery Professionals

    Report:Emerging Trends: Social Collaboration Is Poised To Accelerate ERP Business Processes

    It's Early Days For Adoption, But Use Cases Are Starting To Take Shape

    Application development and delivery professionals will benefit from new technologies that will both help them engage at a deeper level with their peers as well as enable them to access a wider set...

    • Downloads: 635
    • Comments: 2
  • For Application Development & Delivery Professionals

    Report:Microsoft Commits To ERP In The Cloud

    Microsoft Dynamics AX Leads Microsoft's App Innovation Agenda

    The 2011 Convergence event demonstrated that Microsoft continues to advance its ERP products and offer additional deployment options — specifically, software-as-a-service (SaaS). The event...

    • Downloads: 591
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Put Process At The Heart Of ERP

    Users Are Set To Benefit As Business Process Flexibility Improves In Applications

    Today's ERP applications are still too complex and inflexible. Organizations continue to be plagued with customization and upgrade headaches as a direct result of the software's rigidity and poor...

    • Downloads: 534
  • For Application Development & Delivery Professionals

    Report:App Stores: A New Way To Try And Buy ERP

    Business process professionals are starting to see more choices in how they and their organizations can investigate and buy enterprise resource planning (ERP) apps, add-ons, and complementary...

    • Downloads: 438
  • For Application Development & Delivery Professionals

    Report:Inquiry Spotlight: Top-Of-Mind Issues For ERP Customers, Q4 2010 To Q2 2011

    Enterprise resource planning (ERP) apps power companywide financial, human resources, and manufacturing business processes at medium-size and enterprise companies. Embarking on a new ERP...

    • Downloads: 406
  • For Application Development & Delivery Professionals

    Report:Organize To Deliver And Manage Application Transformation

    Organization: The Business Applications Playbook

    This report outlines the organizational component of Forrester's solution for application development and delivery (AD&D) professionals working on business application strategy. Every firm faces a...

    • Downloads: 385
    • Rating:
  • For Application Development & Delivery Professionals

    Report:The Road Ahead For SAP's Business ByDesign

    The Midmarket SaaS ERP App Suite Is Well Positioned For A Variety Of Use Cases

    It's been four years since SAP first unveiled Business ByDesign (ByD), its software-as-a-service (SaaS) enterprise resource planning (ERP) application suite aimed at medium-size companies. Forrester...

    • Downloads: 419
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Five Prevailing Trends In ERP

    From: Forrsights Software Survey, Q4 2010; Enterprise And SMB Networks And Telecommunications Survey, North America And Europe, Q1 2010; Enterprise And SMB Software Survey, North America and Europe,...

    • Downloads: 44
  • For Application Development & Delivery Professionals

    Report:Measure The Business Impact Of Improved App Strategy

    Business Case: The Business Applications Playbook

    This report outlines the business case component of Forrester's solution for application development and delivery (AD&D) professionals working on business applications strategy. If you're debating...

    • Downloads: 366
    • Rating:
  • For Application Development & Delivery Professionals

    Report:ERP Workflow: A New Option To Treat Business Process Pain

    Business Process Pros Now Have An Additional BPM Tool At Their Disposal

    Business process professionals often struggle with how to bridge the gap between the functionality of the inflexible enterprise resource planning (ERP) applications they're using to run their...

    • Downloads: 313
  • For Application Development & Delivery Professionals

    Report:ERP Adoption: The Year Ahead

    From: Forrsights Software Survey, Q4 2010; Enterprise and SMB Software Survey, North America and Europe, Q4 2009

    • Downloads: 28
  • For Application Development & Delivery Professionals

    Report:Optimize Business Processes And Govern Transformation

    Processes: The Business Applications Playbook

    Application development and delivery (AD&D) professionals have a poor reputation among their line-of-business colleagues of being able to deliver timely, high-impact solutions. This research shows...

    • Downloads: 252
  • For CIO Professionals

    Report:Oracle's Dilemma: Applications Unlimited Versus Oracle Fusion Applications

    Oracle Customers Face A Choice: Stay With Apps They Have And Miss Out On Innovation Or Make The Painful Switch To Fusion

    Oracle faces a strategic dilemma, and how it responds to this dilemma will present the CIOs at its clients with some tough choices. Oracle Fusion Applications — Oracle's new generation of...

    • Downloads: 289
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Oracle Customers Are Hesitant To Embrace Fusion Applications

    Slow Adoption Of Newer Product Means Changes Likely In Oracle's Strategy

    This report, originally written for CIOs, includes content relevant to application development and delivery (AD&D) professionals. With Oracle's strong footprint in the enterprise business apps...

    • Downloads: 195
    • Rating:
  • For Application Development & Delivery Professionals

    Report:Global, Industry, And Technology Forces Shape The ERP Landscape

    Three key forces are reshaping the enterprise resource planning (ERP) market: the growing demands of global businesses; the increasing need for industry-specific functionality; and the expanding use...

    • Downloads: 126
    • Rating:
 
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