About Forrester
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Clay serves Enterprise Architecture Professionals and is a leading expert on business process management (BPM) software, services, and methodologies. Clay delivers strategic guidance to professionals seeking to improve collaborative and operational business processes. Clay specifically helps enterprises establish BPM strategies, governance standards, and BPM centers of excellence; identify Agile and Lean methodologies best suited for BPM projects; and establish vendors and technologies that help automate and optimize mission-critical business processes.
Clay comes to Forrester with many years of experience in business process improvement projects, BPM platforms and solutions selection, systems analysis and design, and project management for enterprise software implementations. Clay has led projects to successfully deploy BPM solutions for government and commercial organizations around the world and has specialized in helping create BPM centers of excellence.
Most recently, Clay served as BPM practice leader at Project Performance Corporation, a system integrator based in Washington, D.C., where he launched and managed the company's BPM practice. Prior to that, Clay directed a team of 30 consultants, trainers, and support engineers in delivery and support of BPM solutions, as the director of professional services at HandySoft Global Corporation, a pure-play BPM vendor.
Clay is active with several BPM industry associations, including the Workflow Management Coalition, where he served as founder and co-chair of the organization's public sector chapter.
Clay earned a B.S. in computer science from the University of South Carolina and a BPM professional certificate from Boston University.
Customer reference programs are crucial to AR programs that target client advocate analysts — those who guide users and buyers. Yet AR managers report difficulty in connecting analysts to...
Business Case: The CRM Playbook
Customer relationship management (CRM) initiatives must not only be technically sound but must answer the question, "What will we get for our money?" Application development and delivery (AD&D) pros...

A Total Economic Impact™ Analysis Uncovers Quick Payback And Continuing Value
Business process (BP) professionals implement data warehousing (DW) appliances to deliver more powerful analytics more rapidly, inexpensively, and pervasively. Unfortunately, some IT executives push...

A Total Economic Impact™ Analysis Uncovers Long-Term Value In Cloud Apps
A Total Economic Impact™ Analysis Uncovers Long-Term Value In Cloud Apps
Cloud applications continue to gain momentum in enterprise applications as buyers are attracted to fast deployment speeds, low upfront costs, and ongoing flexibility to scale up or down as needs...
Business Case: The Business Intelligence Playbook
As the demand for pervasive and comprehensive business intelligence (BI) applications increases, so do the complexity and cost of large enterprise BI implementations. Organizations must demonstrate...
Business Case: The Governance, Risk, And Compliance Playbook
As the governance, risk, and compliance (GRC) platform market matures, product vendors struggle to point to credible return on investment figures, and potential buyers similarly struggle when asked...
To justify a technology investment, buyers traditionally estimate the expected impact or return on investment (ROI) within their own organization's four walls, typically to IT itself and end users in...

Risk, as it pertains to technology development and operations, comes in many guises and requires different mitigation strategies. Unfortunately, many organizations apply a set of imprecise,...
Business Impact: The Identity And Access Management Playbook
Security and risk (S&R) executives responsible for identity and access management (IAM) must manage access to sensitive applications and data because of security and compliance requirements -- and...
Business process professionals responsible for packaged applications often have difficulty in getting their arms around the total costs of ownership of their business solutions. SaaS simplifies the...
This model is designed to function as a decision tool for planning enterprise storage refresh strategy. Given a set of assumptions, a firm can use this tool to model and compare two scenarios for...
Business Case: The Contact Centers For Customer Service Playbook
Customer service is a cornerstone of a company's customer experience strategy. Delivering good customer service has quantifiable benefits measured in decreased operational costs, increased repurchase...

Underlying any investment is the ever-present question of "What am I going to get for my money?" To answer this question, Forrester developed the Total Economic Impact™ (TEI) methodology. TEI...
A Tool To Help You Uncover The Economic Value Of Your Community
Two of the most common questions we receive from B2B marketers are "How do I know if it's worth having a community?" and "How can I prove to my executives that my community is worth their...

This is a workbook to help you analyze the TEI of building versus leasing a data center.
A Total Economic Impact™ Analysis Uncovers That For Most Companies Leasing A Data Center Is More Economical Than Building One
Data centers are running low on space, power, and cooling. When it comes time to provision new data center capacity, IT infrastructure and operations (I&O) professionals are faced with the critical...
A Total Economic Impact™ Analysis Uncovers Real Transformational Benefits
Companies waste millions of dollars each year on ineffective and inefficient business processes. Many companies attack this waste with process improvement exercises using approaches such as Six...
A Total Economic Impact™ Analysis Uncovers Continuing Value Through New Data Applications
Business process (BP) professionals implement data warehousing (DW) appliances to deliver more powerful analytics more rapidly, inexpensively, and pervasively. Unfortunately, some BP pros push back...