About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Connie is a member of Forrester's Business Technology Futures team, which serves CIOs and their business partners by predicting the long-term business impact of information technology. Her research focus is on smart computing and analytics.
Connie came to Forrester through its acquisition of Giga Information Group in 2003. She has more than 25 years of experience in the IT industry and has been an analyst for 19 years. Most of her research focuses on business process management and business optimization. Prior to joining Giga, Connie managed BIS Strategic Decisions' European IT consulting group, headquartered in the UK. Before then, Connie was vice president of product marketing at TDC (now part of BancTec), a manufacturer of high-end document capture systems. She was also a manager with Andersen Consulting (now Accenture), specializing in document management, document imaging, and end user computing. Earlier, Connie was with Wang Laboratories, where she managed Wang's technical support resources for the US Department of Defense and intelligence agencies. She began her career in IT and management at Mathematica Policy Research.
Connie was the co-champion of Forrester's 2009 Business Technology Forum, with its theme of "Lean: The New Business Technology Imperative." Connie also co-championed Forrester's 2007 Technology Leadership Forum, with the theme of "Design for People, Build for Change," and Forrester's 2008 Technology Leadership Forum, themed as "Embrace Technology Chaos, Deliver Business Results." Connie is a widely sought speaker. She has keynoted at many industry events, chaired 10 business process and workflow conferences in Europe and the US, and co-chaired Giga's "Leveraging Knowledge" conference. Connie also served as a director of AIIM International, the premier association for the content management industry, and is a member of the Association of Business Process Management Professionals.
Connie attended the University of North Carolina at Chapel Hill and holds a B.A. in political science and history from East Carolina University and an M.B.A. in information systems from George Washington University.
Twenty Solutions For Delivering Differentiated Experiences
Customers demand superior service and support as the price for their ongoing loyalty and patronage, and they are increasingly leveraging the chat channel for customer service. The chat vendor...
I recently had the pleasure of participating in Mike Gualtieri’s Technopolitics podcast. We discussed why digitally enabled customer experiences are no longer a nicety; they’re an...

We know that consumer preferences for customer service channels are rapidly changing. And it’s not just the younger generation of consumers — there’s disruption and change across...
My clients ask for help quantifying the financial impacts of implementing a CRM technology solution. CRM initiatives must not only be technically sound but must answer the question “What will...
Since we published “The Forrester Wave: Web Content Management for Digital Customer Experience, Q2 2013,” we’ve been talking about our findings with our clients, who frequently ask,...
Two days, two major acquisitions. On June 5, salesforce.com announced its intent to acquire ExactTarget for approximately $2.5 billion. On June 6, SAP announced its intent to buy hybris for an...
Tools And Technology: The Digital Experience Delivery Playbook
Systems that support digital experiences present challenges to tech buyers, who are discovering a vast and immature market. Application development and delivery (AD&D) professionals face a...

A few weeks ago, I shared results from Forrester’s Forrsights Software Survey Q4 2012, spotlighting the fact that strengthening customer relationships and driving revenue growth are the top...
This post originally appeared on destinationCRM. Customers want efficient, effortless service from the touchpoint and communication channel of their choice. They want to receive accurate,...
Global Banking Platform Deals 2012 — Regions
Forrester surveyed 29 vendors of globally deployed banking platforms on their 2012 deals. Our analysis of these deals by region reveals that growth ranged widely — from slight shrinkage to...
Transform Customer Processes And Systems To Improve Experiences
This report is the executive overview of Forrester's solution for application development and delivery (AD&D) professionals looking to implement customer relationship management (CRM) strategies and...
IT's Involvement And Support Are Poised To Grow Sharply
Software-as-a-service (SaaS) adoption is rapidly going mainstream across more and more markets in Asia Pacific and Japan (APJ). But there's still a disconnect between business decision-makers' demand...

Business Case: The CRM Playbook
Customer relationship management (CRM) initiatives must not only be technically sound but must answer the question, "What will we get for our money?" Application development and delivery (AD&D) pros...

Consumers’ preferences for customer service channels are rapidly changing. And it’s not just the younger generation of consumers — there’s disruption and change across all...
This post originally appeared on destinationCRM. The only source of competitive advantage is the one that can survive technology-fueled digital disruption — an obsession with...
Assessment: The Digital Experience Delivery Playbook
This report outlines for IT professionals more than 100 essential practices for organizations looking to deliver their digital experience transformation strategies. It asks questions such as: Do you...
2012 is still a vivid memory for most of us. But it’s time to look ahead to 2013 and focus on the key trends that customer service professionals need to pay attention to as they plan for...
Enterprises have a choice when it comes to employee productivity and collaboration apps (email, documents, spreadsheets, presentation, video conference, etc) in the cloud: Microsoft Office 365 and...
Landscape: The Contact Centers For Customer Service Playbook
Locking in customer loyalty via deeper engagement and differentiated experiences will continue to be critical priorities for organizations in all sectors in the decade ahead. But navigating the...
Deciding between Microsoft Office 365 and Google Apps is not easy, because it’s not an apples-to-apples comparision of apps and features. It’s more like a fruit basket...