About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Connie is a member of Forrester's Business Technology Futures team, which serves CIOs and their business partners by predicting the long-term business impact of information technology. Her research focus is on smart computing and analytics.
Connie came to Forrester through its acquisition of Giga Information Group in 2003. She has more than 25 years of experience in the IT industry and has been an analyst for 19 years. Most of her research focuses on business process management and business optimization. Prior to joining Giga, Connie managed BIS Strategic Decisions' European IT consulting group, headquartered in the UK. Before then, Connie was vice president of product marketing at TDC (now part of BancTec), a manufacturer of high-end document capture systems. She was also a manager with Andersen Consulting (now Accenture), specializing in document management, document imaging, and end user computing. Earlier, Connie was with Wang Laboratories, where she managed Wang's technical support resources for the US Department of Defense and intelligence agencies. She began her career in IT and management at Mathematica Policy Research.
Connie was the co-champion of Forrester's 2009 Business Technology Forum, with its theme of "Lean: The New Business Technology Imperative." Connie also co-championed Forrester's 2007 Technology Leadership Forum, with the theme of "Design for People, Build for Change," and Forrester's 2008 Technology Leadership Forum, themed as "Embrace Technology Chaos, Deliver Business Results." Connie is a widely sought speaker. She has keynoted at many industry events, chaired 10 business process and workflow conferences in Europe and the US, and co-chaired Giga's "Leveraging Knowledge" conference. Connie also served as a director of AIIM International, the premier association for the content management industry, and is a member of the Association of Business Process Management Professionals.
Connie attended the University of North Carolina at Chapel Hill and holds a B.A. in political science and history from East Carolina University and an M.B.A. in information systems from George Washington University.
The primary objective of this document is to provide a comprehensive background of Australia and New Zealand data center market dynamics. It provides an end user perspective to enable vendor...

Henry Ford's 1913 policy of offering consumers cars in any color they liked as long as it was black perfectly illustrates the problem for manufacturers trying to balance consumer service with...
Disruption Drives 12 Trends In Digital Insurance Agendas
There's one word that sums up what's going on in the business of insurance right now: disruption. There are four drivers behind the state that the industry is in, all of which have implications...
This report provides a comprehensive background of India's data center market dynamics from the end user perspective so vendor strategists can address market opportunities more successfully and...
How To Prepare For Mobile Total Product Experiences
Mobile is evolving at a breakneck pace — and as a result, it no longer belongs as a secondary consideration within the organization's larger strategy. Unlike in prior iterations of the mobile...
Executive buyers respond well to clear, personalized, easily scannable emails as a way to raise their interest in taking a meeting. The things that motivate executives to take a meeting fall into two...
Forrsights North America And Europe
Forrester surveyed 933 technology decision-makers and approximately 2,500 developers at North American and European enterprises and small and medium-size businesses (SMBs) to understand the state of...
Introducing The Forrester Marketing Flywheel For Assessing Budget Allocations
The tech industry is returning to expansion mode, and tech marketers must gear up to drive profitable revenue growth for their companies. However, unlike previous generations of tech industry growth,...
In Q3 2010, Forrester Research and the International Institute of Business Analysis (IIBA) partnered to survey 1,461 business analysts (BAs), systems analysts, software requirements engineers, and...
How B2B Interactive Marketers Can Drive Engagement, Not Just Leads
B2B interactive marketers today are tasked with more than just building lead pipelines — they must also work alongside sales teams to build deeper customer relationships. Increasingly, B2B...

The cloud continues to get a lot of attention — and scrutiny — from IT buyers. Most IT buyers have accepted the value of the cloud for process areas such as human capital management and...

Road Map: The Digital Media Buying Playbook
This report outlines the road map portion of Forrester's solution for interactive marketing executives working on digital media buying. Moving to a higher level of digital media buying maturity...
ForecastView Spreadsheet
Interactive marketing spending segmented by industries. Each industry's IM spending is further broken into the various components of IM: display, paid search, SEO, email, and mobile advertising.

Forrester conducted a mail survey fielded in February and March 2010 of 42,792 US and Canadian households and individuals ages 18 and older. For results based on a randomly chosen sample of this size...
Promote, Find, And Attract The Mass Influencers Who Matter
Fans and followers are helpful for brands, but the people who bring the greatest value in social media are not just fans but advocates — people who can and will support, engage, and share...
ForecastView Spreadsheet
Online Retail Spending Forecast (US): Online retail spending by 30 retail categories such as PCs, apparel, housewares, and consumer electronics and baby products. Includes metrics, by category, such...
This document provides an overview of cloud computing in India for vendor strategists. There is a focus on cloud adoption trends and demand drivers, benefits and concerns, market awareness and user...