Connie Moore

Vice President, Principal Analyst serving CIOs

Connie is a member of Forrester's Business Technology Futures team, which serves CIOs and their business partners by predicting the long-term business impact of information technology. Her research focus is on smart computing and analytics.

Previous Work Experience

Connie came to Forrester through its acquisition of Giga Information Group in 2003. She has more than 25 years of experience in the IT industry and has been an analyst for 19 years. Most of her research focuses on business process management and business optimization. Prior to joining Giga, Connie managed BIS Strategic Decisions' European IT consulting group, headquartered in the UK. Before then, Connie was vice president of product marketing at TDC (now part of BancTec), a manufacturer of high-end document capture systems. She was also a manager with Andersen Consulting (now Accenture), specializing in document management, document imaging, and end user computing. Earlier, Connie was with Wang Laboratories, where she managed Wang's technical support resources for the US Department of Defense and intelligence agencies. She began her career in IT and management at Mathematica Policy Research.

Connie was the co-champion of Forrester's 2009 Business Technology Forum, with its theme of "Lean: The New Business Technology Imperative." Connie also co-championed Forrester's 2007 Technology Leadership Forum, with the theme of "Design for People, Build for Change," and Forrester's 2008 Technology Leadership Forum, themed as "Embrace Technology Chaos, Deliver Business Results." Connie is a widely sought speaker. She has keynoted at many industry events, chaired 10 business process and workflow conferences in Europe and the US, and co-chaired Giga's "Leveraging Knowledge" conference. Connie also served as a director of AIIM International, the premier association for the content management industry, and is a member of the Association of Business Process Management Professionals.


Education

Connie attended the University of North Carolina at Chapel Hill and holds a B.A. in political science and history from East Carolina University and an M.B.A. in information systems from George Washington University.

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35 results in Everything

  • William Band
  • Past 18 months
  • For Application Development & Delivery Professionals

    Blog:Thrive In The Age Of The Customer: Forrester's Playbook for CRM

      We've entered a new era that Forrester calls the age of the customer. The new power of customers means that a focus on the customer now matters more than any other strategic imperative. To...

    • For Application Development & Delivery Professionals

      Blog:Don’t Make These Mistakes With Cloud CRM Solutions

        I spent the past few months talking with enterprise users of cloud CRM solutions. Most are happy, but others say they still face obstacles in getting the value promised from...

      • For Application Development & Delivery Professionals

        Blog:Navigating The Mobile CRM Landscape

        I continue to field a steady stream of inquiries about “mobile CRM.” There has been an explosion of mobile devices and applications entering enterprises through corporate-approved...

        • For Application Development & Delivery Professionals

          Charts & Figures:

          The 17 Solutions That Matter Most And How They Stack Up

        • For Application Development & Delivery Professionals

          Blog:How To Calculate The ROI of CRM

          My clients ask for help quantifying the financial impacts of implementing a CRM technology solution. CRM initiatives must not only be technically sound but must answer the question, "What will we get...

          • For Application Development & Delivery Professionals

            Blog:Carpe Diem With The CRM Playbook: Growing Customers And Revenues Are Top Priorities For 2013

            As more signs point to strengthening economic activity in the US and selected regions of other parts of the world, corporate austerity is fading and growth is back in the spotlight.  Acquiring...

            • For Application Development & Delivery Professionals

              Report:The Forrester Wave™: CRM Suites For Midsize Organizations, Q3 2012

              The 18 Providers That Matter Most And How They Stack Up

              During the past five years, the customer relationship management (CRM) solutions market has experienced considerable growth and turmoil, including significant vendor consolidation and a rapid rise in...

              • Downloads: 1074
            • For Application Development & Delivery Professionals

              Report:Choose The Right CRM Solutions For Your Organization

              Tools And Technology: The CRM Playbook

              Traversing the customer relationship management (CRM) technology landscape is challenging — particularly due to the rise of social computing, the increasing adoption of software-as-a-service...

              • Downloads: 562
            • For Application Development & Delivery Professionals

              Blog:Facing The Challenges Of Digital Disruption

              This post originally appeared on destinationCRM.  The only source of competitive advantage is the one that can survive technology-fueled digital disruption — an obsession with...

              • For Application Development & Delivery Professionals

                Blog:The Inside Story: How The Top 18 CRM Solutions Stack Up In 2012

                  The most frequent question I get every day is: “What is the best CRM technology solution for my company?” I recently teamed with four other Forrester analysts (Kate Leggett, Boris...

                • For Application Development & Delivery Professionals

                  Report:The Smart Way To Implement Process-Centric CRM

                  Deliver Breakthrough Customer Experiences By Transforming Business Processes

                  Organizations aspire to implement outside-in, customer-focused, cross-functional processes that transform the organization and set it on the path toward continuous improvement. They are moving from...

                  • Downloads: 1007
                  • Rating:
                • For Application Development & Delivery Professionals

                  Report:Capitalize On SaaS CRM Solutions With Better Governance

                  Processes: The CRM Playbook

                  This report prescribes solution governance best practices for application development and delivery (AD&D) professionals who implement "cloud" customer relationship management (CRM) solutions. While...

                  • Downloads: 282
                  • Rating:
                • For Application Development & Delivery Professionals

                  Report:The Forrester Wave™: CRM Suites For Large Organizations, Q3 2012

                  The 17 Solutions That Matter Most And How They Stack Up

                  During the past five years, the customer relationship management (CRM) solutions market has experienced considerable growth and turmoil, including significant vendor consolidation and a rapid rise in...

                  • Downloads: 1342
                  • Rating:
                • For Application Development & Delivery Professionals

                  Blog:Marketers: Have You Defined Your Technology Roadmap?

                  In a recent report, my colleague Robert Brosnan correctly spotlights that marketers require ever more technology to capture, integrate, analyze, and apply customer data to marketing programs. Indeed,...

                  • For Application Development & Delivery Professionals

                    Report:Quantify The Business Value Of CRM

                    Business Case: The CRM Playbook

                    Customer relationship management (CRM) initiatives must not only be technically sound but must answer the question, "What will we get for our money?" Application development and delivery (AD&D) pros...

                    • Downloads: 128
                    • Rating:
                  • For Application Development & Delivery Professionals

                    Report:TechRadar™ For AD&D Pros: The Extended CRM Technology Ecosystem, Q1 2013

                    Landscape: The CRM Playbook

                    Locking in customer loyalty through deeper engagement and differentiated experiences will continue to be critical priorities for organizations in all sectors in the decade ahead, but navigating the...

                    • Downloads: 437
                    • Rating:
                  • For Application Development & Delivery Professionals

                    Report:Navigate The Future Of CRM In 2013

                    Vision: The CRM Playbook

                    The only source of competitive advantage is the one that can survive technology-fueled disruption: an obsession with understanding, connecting with, serving, and delighting customers. But as...

                    • Downloads: 1971
                    • Rating:
                  • For Application Development & Delivery Professionals

                    Tool:The Forrester Wave™: CRM Suites For Large Organizations, Q3 '12

                  • For Application Development & Delivery Professionals

                    Blog:Nine Best Practices For Avoiding The Pitfalls Of CRM "Cloud" Solutions

                    Enterprises of all sizes like the low upfront costs, usability, flexibility, and time-to-value of CRM software-as-a-service (SaaS) solutions. Solutions I see enjoying increasing popularity include...

                    • For Application Development & Delivery Professionals

                      Blog:Focus On Customer Experience To Navigate Digital Disruption

                      Executives don't decide how customer-centric their companies are—their customers are the ultimate arbiters. Digital disruptors—a term coined by Forrester describing companies that...

                      • For Application Development & Delivery Professionals

                        Blog:The Top CRM Trends For 2013

                        The only source of competitive advantage is the one that can survive technology-fueled digital disruption — an obsession with understanding, delighting, connecting with, and serving customers....

                        • For Application Development & Delivery Professionals

                          Blog:Don't Let CRM Pitfalls Trip You Up

                          My Twitter feed is going wild with #social, #mobile, #CX, and #bigdata hype. But Forrester clients want practical advice for today, in addition to spotting changes on the horizon. One of the most...

                          • For CIO Professionals

                            Report:Oracle's Dilemma: Applications Unlimited Versus Oracle Fusion Applications

                            Oracle Customers Face A Choice: Stay With Apps They Have And Miss Out On Innovation Or Make The Painful Switch To Fusion

                            Oracle faces a strategic dilemma, and how it responds to this dilemma will present the CIOs at its clients with some tough choices. Oracle Fusion Applications — Oracle's new generation of...

                            • Downloads: 284
                            • Rating:
                          • For Application Development & Delivery Professionals

                            Tool:The Forrester Wave™: CRM Suites For Midsize Organizations, Q3 '12

                          • For Application Development & Delivery Professionals

                            Blog:Sales, Customer Service, and Marketing Top Technology Investment Priority List

                            A few weeks ago, I shared results from Forrester’s Forrsights Software Survey Q4 2012, spotlighting the fact that strengthening customer relationships and driving revenue growth are the top...

                            • For Application Development & Delivery Professionals

                              Report:Define The Right CRM Metrics

                              Performance Management: The CRM Playbook

                              This report outlines the method for defining metrics as part Forrester's solution for application development and delivery (AD&D) executives looking to implement customer relationship management...

                              • Downloads: 1262
                              • Rating:
                             
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