Connie Moore

Vice President, Principal Analyst serving CIOs

Connie is a member of Forrester's Business Technology Futures team, which serves CIOs and their business partners by predicting the long-term business impact of information technology. Her research focus is on smart computing and analytics.

Previous Work Experience

Connie came to Forrester through its acquisition of Giga Information Group in 2003. She has more than 25 years of experience in the IT industry and has been an analyst for 19 years. Most of her research focuses on business process management and business optimization. Prior to joining Giga, Connie managed BIS Strategic Decisions' European IT consulting group, headquartered in the UK. Before then, Connie was vice president of product marketing at TDC (now part of BancTec), a manufacturer of high-end document capture systems. She was also a manager with Andersen Consulting (now Accenture), specializing in document management, document imaging, and end user computing. Earlier, Connie was with Wang Laboratories, where she managed Wang's technical support resources for the US Department of Defense and intelligence agencies. She began her career in IT and management at Mathematica Policy Research.

Connie was the co-champion of Forrester's 2009 Business Technology Forum, with its theme of "Lean: The New Business Technology Imperative." Connie also co-championed Forrester's 2007 Technology Leadership Forum, with the theme of "Design for People, Build for Change," and Forrester's 2008 Technology Leadership Forum, themed as "Embrace Technology Chaos, Deliver Business Results." Connie is a widely sought speaker. She has keynoted at many industry events, chaired 10 business process and workflow conferences in Europe and the US, and co-chaired Giga's "Leveraging Knowledge" conference. Connie also served as a director of AIIM International, the premier association for the content management industry, and is a member of the Association of Business Process Management Professionals.


Education

Connie attended the University of North Carolina at Chapel Hill and holds a B.A. in political science and history from East Carolina University and an M.B.A. in information systems from George Washington University.

Refine your results

Date Range

Role

Analyst

Topics

Industry

Region

Vendor

427 results in Reports

  • Consumer Technographics
  • For Marketing Leadership Professionals

    Report:The State Of Mobile Marketing In Europe, 2011

    Use Mobile Sites And Banners, Not Apps, To Reach The Largest Audience

    While European marketers are excited to use mobile tools, few have made mobile a key part of their interactive marketing strategy. In fact, most still aren't using mobile marketing today — and...

    • Downloads: 432
  • For eBusiness & Channel Strategy Professionals

    Report:Using Video To Drive Online Financial Services Sales

    How Financial Services eBusiness Executives Can Use Online Video

    More people than ever before watch online video. In response, an increasing number of financial services eBusiness teams are using online video to drive sales. Nevertheless, based on our study of...

    • Downloads: 797
    • Rating:
  • For Marketing Leadership Professionals

    Report:US Consumer Tablet Forecast Update, 2011 To 2016

    Low-Cost Disruptors Expand Tablets' Addressable Market

    With 55 million iPads sold through December 2011, and an estimated 5.5 million Amazon Kindle Fires sold in their first quarter on the market, tablets have gained unstoppable momentum. Forrester...

    • Downloads: 1503
    • Comments: 3
    • Rating:
  • For eBusiness & Channel Strategy Professionals

    Report:Trends 2011: Video Enters Travel eBusiness Prime Time

    Forrester expects that the use of video content on travel websites will emerge as a significant trend in travel eBusiness in 2011. Why? For one thing, more than one in five US online leisure...

    • Downloads: 639
  • For Marketing Leadership Professionals

    Report:Why Care About Combination Clickers

    The Most Valuable Searchers Click On Both Paid And Natural Listings

    Search marketers often try to profile consumers who click on paid ads against those who prefer natural search results. But the reality is there is little discernable difference between paid and...

    • Downloads: 296
    • Rating:
  • For eBusiness & Channel Strategy Professionals

    Report:Full-Service Wealth Management Firms: It's Time To Transform Your Websites

    Website Quality Is Positively Correlated To More Money From Clients

    Advisor-based firms serving the wealthiest US investors have neglected the online channel for years, leaning heavily on the person-to-person channel instead. But full-service firms' clients are...

    • Downloads: 588
    • Rating:
  • For Marketing Leadership Professionals

    Report:Consumer "Ad-itudes" Stay Strong

    Better Trust Will Improve Ad Response

    Consumers don't love advertising, but they do admit it helps increase product awareness, drive purchase activity, and change brand attitudes. To get more consumers to respond to advertising, we...

    • Downloads: 487
  • For Customer Experience Professionals

    Report:Banks And Retailers: You Cannot Price Your Way Out Of Bad Customer Experiences

    Why Customer Experience Matters More To Loyalty Than Price

    Have you ever wondered whether it makes more sense to invest in customer experience or in dropping your prices to improve customer loyalty? We tested the relationship between customers' perceptions...

    • Downloads: 339
    • Rating:
  • For eBusiness & Channel Strategy Professionals

    Report:Affluent Investors Seek Online Collaboration

    Smart Full-Service Firms Will Use The Web To Connect Advisors And Clients

    Forrester's data shows that more than one in four affluent US investors express interest in online collaborative advice tools such as co-browsing. In fact, the largest segment of affluent investors...

    • Downloads: 541
  • For CIO Professionals

    Report:Rich Communication Services Can Unlock The Value Of Systems Of Engagement

    The Joyn Initiative Will Help Evolve Engagement Strategies

    As companies evolve their strategies to embrace systems of engagement, CIOs are likely to benefit from the emergence of a new major social media communications platform, rich communication services...

    • Downloads: 135
  • For Analyst Relations Professionals

    Report:Selecting And Preparing AR's Customer References

    Customer reference programs are crucial to AR programs that target client advocate analysts — those who guide users and buyers. Yet AR managers report difficulty in connecting analysts to...

    • Downloads: 287
  • For Marketing Leadership Professionals

    Report:Text Messaging (SMS) Overview: The Workhorse Of Mobile

    Broad Reach Among Consumers Demands That Mobile Messaging Is In The Mix

    Ten to 15 years ago, SMS offered the only pragmatic mobile data service: it had broad reach, standardization, and carrier interoperability. Today, companies have more choices including application...

    • Downloads: 649
    • Rating:
  • For eBusiness & Channel Strategy Professionals

    Report:How Canadian Banking Customers Use Different Channels

    ABMs And The Web Are Now The Two Most Commonly Used Channels

    Just as it has in other countries, the rise of online banking has changed the way Canadians conduct banking activities. Automated banking machines (ABMs) are the most widely used banking channel on a...

    • Downloads: 579
  • For Customer Experience Professionals

    Report:Want Loyalty? Improve Your Call Center Customer Experience

    Call Center Satisfaction Ties To Loyalty Across 11 Industries

    Call center satisfaction correlates with three loyalty metrics: consumers' willingness to repurchase, reluctance to switch, and likelihood to recommend. Call satisfaction also correlates highly with...

    • Downloads: 842
  • For Marketing Leadership Professionals

    Report:An Overview Of Online Consumers In Argentina

    Latin American Consumer Technographics®

    Latin America is on the priority list of many global companies. This is not surprising given the meteoric rise of social networks like Facebook and Twitter and Latin Americans' willingness to connect...

    • Downloads: 37
  • For CMO Professionals

    Report:Why Marketers Must Integrate TV And Video Strategies

    In addition to the variety of media options that the digital age has brought forth, TV is the next medium to get a digital makeover. New access points to the living-room screen and the invasion of...

    • Downloads: 774
  • For Customer Experience Professionals

    Report:Case Study: Regence Cracks The Transparency Code

    How A Focus On User Goals Breaks Down Silos Between Online Tools

    In a market where well-established standards define digital capabilities, it's tempting to stay with the status quo and build tools that meet industry norms. But what if industry norms are badly out...

    • Downloads: 234
    • Rating:
  • For eBusiness & Channel Strategy Professionals

    Report:The State Of Mobile Banking 2012

    Landscape: The Mobile Banking Strategy Playbook

    Mobile banking continues to gather momentum across developed countries, fueled by rising smartphone use and the steadily improving supply of mobile banking from banks in North America, Europe, and...

    • Downloads: 1516
    • Rating:
  • For eBusiness & Channel Strategy Professionals

    Report:Do Check-Ins Really Drive Checkouts?

    Check-Ins Alone . . . No. But When Combined With Compelling Offers . . . Yes.

    Although currently used by only 5% of US online adults who own cell phones, services that allow consumers to "check in" on their mobile phones at retail locations are used by 11% of US online...

    • Downloads: 567
  • For Marketing Leadership Professionals

    Report:European Social Technographics® 2010

    The Rise Of The Joiners And The Conversationalists

    Social media adoption in Europe continues to grow: 68% of online Europeans now use social technologies each month, up from 61% in 2009. Not only has the use of social networks grown significantly in...

    • Downloads: 897
  • For eBusiness & Channel Strategy Professionals

    Report:The Web Is The Critical Channel For Serving Small Business Banking Customers

    eBusiness Executives Should Focus On Web Site Functionality For Support

    Small business owners know a lot about their businesses, but they often know little about how to best manage the financial aspects of those businesses. As these small businesses grow, banks can build...

    • Downloads: 719
  • For Customer Experience Professionals

    Report:How Consumers Complain About Poor Service

    Time To Get Serious About Social Voice Of The Customer

    Most consumers have gotten poor service at some point in the past year. Among that group, the vast majority told friends or family about their disappointing experiences. To understand the causes of...

    • Downloads: 878
  • For CMO Professionals

    Report:Visible Value Differentiates Brands And Drives Loyalty

    Consumers Define Which Aspects Of The Brand Experience Are Critical

    Consumers want brand experiences that match their expectations. We asked consumers which aspects of the brand experience help them differentiate between similar brands and ultimately make them loyal...

    • Downloads: 558
  • For eBusiness & Channel Strategy Professionals

    Report:Digital Insurance Teams Need A Tablet Strategy

    The intuitive design and the standard features of tablets make it possible for digital insurance teams to create compelling customer experiences and support insurance agents in an effective and...

    • Downloads: 400
    • Comments: 1
    • Rating:
  • For Customer Experience Professionals

    Report:Better Customer Experience Correlates To Higher Net Promoter Scores For Banks And Retailers

    Investments in customer experience improvements are likely to drive a higher Net Promoter Score (NPS). Forrester tested the strength of the correlation between customer experience quality — as...

    • Downloads: 848
 
Loading...

Browse

About Forrester

Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

Roles We Serve

Forrester supports leaders in 13 roles across three distinct client segments: Business Technology, Marketing & Strategy, and Technology Industry.

Analysts & Coverage Areas

Aligned to your professional role, Forrester's analysts are experts in the specific technologies, issues, and trends currently impacting your business.

Forrester Leadership Boards

Fresh thinking and collaborative problem-solving through an unmatched combination of peer networking, forward-looking analysis, and professional guidance.

Consulting

Our expert analysts provide custom research-based frameworks to guide you through each phase of your critical business initiatives from identifying opportunity to optimizing results.

Community

Connect with peers and analysts, share your views, and ask questions on key business issues.

Blog

Forrester analysts weigh in on the latest business and technology news.

  • BROWSE
  • Register
  • Call +1 617.613.5730
  • Cart