Why Read This
Survey results confirm strong interest in cloud infrastructure-as-a-service (IaaS) but debunk several stereotypes. Large firms are more interested in cloud IaaS than small firms. Firms are interested in cloud services slightly more than internal cloud, not, as conventional wisdom has it, much less than internal cloud. Firms are equally comfortable with all major workload types in the cloud and are almost as comfortable with productions apps as they are with test and development usage. For all vendor strategists, this means focusing on enterprise and SMB both, not leading with SMB, while product vendor strategists also need to develop different messages for enabling internal cloud versus supporting use of external service providers.
Tags: B2B Marketing, Cloud Computing, Infrastructure Architectures, Infrastructure-As-A-Service (IaaS), IT Infrastructure & Operations, IT Services, Marketing & Strategy, Outsourcing, Product & Solutions Strategies, Server Virtualization, Systems Management, Tech Sector Economics, Technology, Technology Adoption Data, Technology Product Strategies