About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.
I'm still riding a high from Forrester's first ever event in China two weeks ago on March 20th entitled "Winning The Dynamic Digital Consumer In China" (#ForrForum). Approximately 200...
The opportunity China represents is undeniable, especially in light of the stalled economic recovery in both North America and Europe. However, as I write in my new report out today "Select The Right...
I'm excited to announce that the theme for this year's Consumer Forum, to be held from Oct. 27-28 at the Hilton Chicago, is "Delivering Optimized Product Experiences Across Customer...

Vet Interactive Agencies Against Four Key Criteria To Effectively Drive Your Marketing In China
The opportunity for interactive marketing professionals to reach and win Chinese consumers via digital channels is enormous. But the threat of failure looms just as large for brands with a shallow...

We are actively recruiting for two research positions in our Beijing, China Forrester office! China is one of the most lucrative and dynamic markets for global firms today. And, marketing, commerce &...
I'm thrilled to announce that I'll be moving to Beijing, China later this month to lead Forrester's efforts in the Asia Pacific region to specifically support marketing & strategy...
0in;line-height:16.8pt;background:white">We have just opened a Senior Analyst position focused on helping Marketing & Strategy professionals out of Forrester’s Sydney, Australia...
UPDATE: We have changed the date of the event to March 20, 2013! I'm excited to announce that the theme for our inagural APAC Marketing & Strategy Summit, to be held on March 20, 2013 at the Le...
With a big splash, we recently launched a significant idea and theme for eBusiness & Channel Strategy professionals for 2011 and beyond called agile commerce. In the report "Welcome To The Era...
Patty Gaumond is one of our featured keynote speakers at Forrester's Consumer Forum next week in Chicago. As Vice President of Enterprise Internet Solutions at State Farm...
We are hard at work finalizing the content for the upcoming keynotes at Forrester's "Winning The Dynamic Digital Consumer In China" summit next week in Shanghai (#ForrForum). I'm so...
I'm thrilled that Sona Chawla will be a keynote speaker at Forrester's Consumer Forum in just over three weeks! As the President of e-Commerce, Sona oversees operations and leads the...
The barometer of success for today's eBusiness and channel strategy professionals is changing rapidly. The emergence of new connected devices, global...
Late last night, James McQuivey and Brian Walker performed dry runs of their upcoming keynotes for Forrester's Consumer Forum 2011 (#FCF11). I'm so excited for all of you to...
After almost 10 years at Forrester, I'm incredibly lucky to now lead the team dedicated to making eBusiness & Channel Strategy Professionals successful every day. And, more than ever, senior...
I'm wildly excited for Forrester's upcoming Consumer Forum entitled "Unleash Your Organization To Serve Empowered Customers," and I hope you are as well. Carrie Johnson, who leads our...