About Forrester
Forrester Research, Inc. is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology.

David Aponovich is a member of Forrester Research’s Application Development & Delivery team. He is a Senior Analyst covering web content management technologies and related solutions supporting digital experiences and online strategies.
Before joining Forrester, David was a web content management strategy consultant at digital agency ISITE Design, where he helped organizations plan for and adopt WCM solutions aligned with their strategic business goals. While at ISITE he also wrote for the agency’s content management blog and was a speaker on related topics.
Prior to ISITE he was marketing director for web content management vendor Ektron. Earlier, he was web editor at Aberdeen Group in Boston, and worked several years as a technology and business journalist and editor covering emerging technologies, venture capital investments in tech companies, entrepreneurism and related topics.
David has a bachelor's degree in English from the University of New Hampshire.
Web content management (WCM) software has evolved from a set of primarily technical tools for website management into broad products and suites that support the imaginations (and needs) of digit...

Systems that support digital experiences present challenges to tech buyers, who are discovering a vast and immature market. Application development and delivery (AD&D) professionals face a proli...

Web content management (WCM) software has evolved from a set of primarily technical tools for website management into broad products and suites that support the imaginations (and needs) of digit...

Systems that support digital experiences present challenges to tech buyers, who are discovering a vast and immature market. Application development and delivery (AD&D) professionals face a proli...

This report discusses business outcomes companies look to achieve with digital experience technologies, potential revenue/cost savings opportunities, and setup and operational costs. It will als...
View All David Aponovich's Planned Reports