Forrester

For Application Development & Delivery Professionals

Blog:How Facebook Develops And Delivers

There are blog posts that you can write without doing any prior work (he says, looking meaningfully at himself in the mirror), and then there are blog posts that require real work. This very...

For Application Development & Delivery Professionals

Report:High-Value Requirements Are Changing App Dev And Delivery

Requirements Go From Unfortunate Necessity To Strategic Asset

Requirements have undergone a quiet revolution — the conversations have moved from a focus on the high cost of bad requirements to the positive value of good requirements. Not satisfied with...

• Downloads: 390

For Application Development & Delivery Professionals

Report:The Essential Product Manager/Marketer Role In SaaS Innovation

Software-as-a-service (SaaS) has forced technology companies to re-examine and re-imagine innovation. Tech companies were used to treating everything beyond invention as someone else's problem; SaaS...

• Downloads: 568

For Application Development & Delivery Professionals

Blog:Agility At Scale Requires Both Discipline And Creativity

A common question we analysts hear from our clients is, "How do we scale our Agile efforts?" Now, let's be clear: the question is not how to get Agile to work in a large project. Sure, there are...

For Application Development & Delivery Professionals

Blog:Product Management Without Portfolio Management Has Limited Value

Practically everyone who visits the Vatican stops to take a picture of the Swiss Guards. Ditto for the Queen's Guard at Windsor Castle, the Royal Life Guards at Rosenborg Castle in Copenhagen,...

For Application Development & Delivery Professionals

Blog:Agile, Lean, & DevOps Share An Enemy: Complexity

Complexity is the nemesis of application developers everywhere. While software products' complexity may be, to a great extent, unavoidable, we don't have to complicate software development to...

For Application Development & Delivery Professionals

Blog:Product Management: You Get What You Pay For

Another excellent post from Scott Sehlhorst, this time pointing out that, even without product managers, product management still happens. Scott’s post is a response to Jason Calcanis, the...

For Application Development & Delivery Professionals

Blog:Kicking Off A Whole Lotta Research On Productization

A big part of my research agenda for this year is productization. Many app dev teams see productization as a way to innovate better, achieve more sustainable results at a lower cost, deal with some...

For Technology Marketing Professionals

Blog:Product Management Is Political. Deal With It.

Politics is a word that we use so loosely that it risks losing meaning altogether. When we talk about office politics, as some recent posts by product management bloggers, we're usually...

For Application Development & Delivery Professionals

Report:Tech Marketers Pursue Antiquated Marketing Strategies

Other Industries Have Moved Beyond Product Marketing And Lead Generation

Compared with other industries, B2B technology industry companies treat marketing as an opportunity to sell new products and services to new customers. For these vendors, the product is the axis...

• Downloads: 521

For Technology Marketing Professionals

Blog:Without Executive Sponsorship, Agile Goes Splat

In the technology industry, there has been a rising chorus of questions about the role of the executive in Agile adoption. The recent acceleration of Agile adoption has a lot to do with the...

For Technology Marketing Professionals

Blog:Some Observations From Agile 2010

A few quick observations on what we've seen at Agile 2010 this week: Diversity. Agile 2009 attracted a diverse audience of developers, project managers, QA technicians, product managers,...

For Technology Marketing Professionals

Blog:The Rise And Fall Of Complexity: Experience Versus Features

[For earlier posts in this series, click here and here.] Imagine that you're dining at a new Italian restaurant that just opened in your neighborhood. You've heard that the chef is well...

For Application Development & Delivery Professionals

Blog:Agile 2011 Needed More In The Middle

Fiction writers I've met have said that the hardest section of a novel to write is not the beginning or ending but everything that happens in between. The middle chapters trace the course of the...

For Application Development & Delivery Professionals

Blog:Agile Adoption Is A Trip Down The Cone Of Uncertainty

One of the core priniciples of Agile is a realistic attitude about the unknown. We might have a rough idea of how much work it will take to complete a project, but we cannot state with the certainty...

For Application Development & Delivery Professionals

Report:Tech Industry Labs Provide Critical Innovation Support

At Each End Of The Innovation Process, You Need A Different Kind Of Lab

In the technology industry, two types of labs exist, each contributing to different parts of the innovation process. The stereotypical lab, focused on pure research, is the source of good ideas from...

• Downloads: 214

For Technology Marketing Professionals

Blog:It Takes A Community To Build A Community

Lately, I've been working on behalf of some Forrester clients to answer the question, "How do we build a community?" Frequently, the answer is, "You don't build a community. You expand it."...

For Technology Marketing Professionals

Blog:When Requirements Failures Become Epic Fails

By now, the arguments for improving product requirements are very familiar – all too familiar. Bad requirements lead to misconceived projects, many of which fail outright. The...

For Application Development & Delivery Professionals

Tool:Requirements Maturity Is The Best Measure Of Success

For Application Development & Delivery Professionals

Report:The Forrester Wave™: Application Life-Cycle Management, Q4 2012

IBM, Rally Software, PTC, CollabNet, Microsoft, And Serena Software Lead The Pack, With HP, Atlassian, And Rocket Aldon Following

In Forrester's 116-criteria evaluation of application life-cycle management (ALM) vendors, we identified the nine most significant software providers in the category — Atlassian, CollabNet, HP,...

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For Technology Marketing Professionals

Blog:PMs Expecting To Get More Social

The Australian product management consultancy brainmates just published the results of a survey on a very interesting topic, social media usage among PMs. The short list of questions get right to...

For Technology Marketing Professionals

Blog:Salesforce Shows That The Cloud Begins With The App

One of the face palm moments I had while researching PM's role in SaaS was the timeline for platform and app development. The traditional path for on-premise products was platform first, then...

For Technology Marketing Professionals

Blog:Thought Leadership: Measuring Our Success

Now that we've posted the outline for our study of thought leadership in the technology industry, it's a good time to take stock of our success so far. It's important to start the...

For Technology Marketing Professionals

Blog:The Rise And Fall Of Complexity: Apps

[As promised, here's the first in the series about the tech industry's drive to reduce complexity.] Remember the magic number? It's the one thing from Psych 101 that you should recall,...

For Technology Marketing Professionals

Blog:You Need A Website For Your Start-Up, Not Your Product

The always incisive and effervescent April Dunford has a great post at her blog Rocket Watcher about the reasons why your start-up needs a website, before you have a product to talk about. I...