WHY READ THIS PLAYBOOK
Today's executives are totally dependent on technology to achieve their organization's goals and objectives — without technology they cannot compete. CIOs increasingly play a vital role in developing business strategy and defining the technology direction for the organization to achieve competitive advantage. Smart CIOs — and CEOs — will create a business technology (BT) strategy by developing technology strategy in conjunction with their business strategy. This playbook examines how to formulate such strategies and the subsequent impact on IT's role within the business, and it sets out a comprehensive framework to implement effective BT strategic planning (BTSP). To develop a BT strategy, CIOs must adopt a process that begins and ends with the business, developing the technology strategy as an integral part of developing the business strategy.