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Overview

Forrester's UK Media Forum will explore the future of media online in the UK as operating costs continue to grow and existing revenues prove inadequate. Media owners must develop "Ultimate Destinations"; sites that provide a one-stop shop for all the information and product needs of a chosen interest group.

We will address the following questions:

  • What kind of new co-operative relationships will drive success?
  • How do you establish a content-commerce partnership?
  • What do retailers want from a content partnership?
  • What makes a successful cross-border strategy?
  • How does the integration of content and commerce differ between access channels?

Event Information

Summaries