FOR IMMEDIATE RELEASE

MEDIA ADVISORY: Forrester’s Services And Sourcing Forum EMEA 2009, October 22 – 23, 2009, In London, UK.

Amsterdam, Netherlands, September 2, 2009 . . .

WHAT: Forrester Research, Inc. (Nasdaq: FORR) Forrester’s Services And Sourcing Forum EMEA 2009: Sourcing Effectively: Making The Right Short-Term And Long-Term Tradeoffs

The recession has taken its toll on Sourcing & Vendor Management professionals, forcing many to make tradeoffs they would not typically make in the name of short-term survival. But drastic cost-cutting decisions could lead to implications that could hamper their organization long term.

After the downturn, sourcing and vendor management's role will be more crucial than ever for firms trying to protect their futures. Procurement executives are negotiating the contracts for products and services that their companies will use when the economy turns around —and it's critical those agreements don’t become anchors as company goals change.

Forrester’s Services And Sourcing Forum EMEA 2009 will empower Sourcing & Vendor Management professionals, CIOs, and other business executives involved in procurement decisions to learn the services, sourcing, and vendor strategies that will enable their companies to emerge from this recession as a leader, not merely a survivor.

WHEN: October 22 - 23, 2009

WHERE:

Millennium Gloucester Hotel London Kensington
4 -18 Harrington Gardens
London
Phone: +44 (0) 20 7373 6030
Fax: +44 (0) 20 7373 0409
www.millenniumhotels.co.uk/millenniumgloucester

WHO: In addition to a deep, experienced roster of keynote speakers, Forrester’s leading sourcing and vendor management research experts as well as industry leaders such as Unilever and Skandia, the Services & Sourcing Forum is delivering track sessions across the sourcing life cycle: Strategy – Governance - and Execution.

CONTACT: Complete Event information is available at www.forrester.com/sourcingEMEA2009.

MEDIA: Members of the media can register for the Forrester’s Services And Sourcing Forum EMEA 2009 by providing their full contact information to press@forrester.com.

About Forrester Research

Forrester Research, Inc. (Nasdaq: FORR) is an independent research company that provides pragmatic and forward-thinking advice to global leaders in business and technology. Forrester works with professionals in 20 key roles at major companies providing proprietary research, customer insight, consulting, events, and peer-to-peer executive programs. For more than 26 years, Forrester has been making IT, marketing, and technology industry leaders successful every day. For more information, visit www.forrester.com.

Contact:

Belinda Simmelink
Senior Manager, Corporate Communications, Europe
Forrester Research, Inc.
+31 20 305 4876
press@forrester.com