(Length: 4 pages)
January 28, 2003
2002 US eCommerce: The Year In Review
with Kate Delhagen, Kimberly Chaskey Toedtman
Executive Summary (This is a document excerpt)
Online sales grew 52% over last year to $78 billion, bolstered by yet another record Q4. What fueled eCommerce sales last year? Growth in new product categories and retailer mastery of digital marketing, Web analytics, and multichannel marketing.
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Archived Teleconference:
How eBusiness Can Thrive In The Recession
Original air date: Wednesday, March 18, 2009
Original air date: Wednesday, March 18, 2009
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