(Length: 2 pages)

September 15, 2003

Executive Q&A: Evaluating Design Personas

by John P. Dalton

with Harley Manning, Michelle Amato


Executive Summary (This is a document excerpt)

This is the second brief in our "Design Personas Improve Customer Interactions" series. This brief answers some common questions about personas, a key element in Scenario Design.

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This document falls under the following categories. Click on a link below to find similar documents.

Technology: Customer Experience, Customer Experience Management, Design & Usability Processes, Web Site Design
Geography: Asia Pacific, Europe, North America

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