(Length: 2 pages)
September 28, 1999
Online Merchants Must Brace For Holiday Shopping
by Seema Williams
with Chris Charron
Executive Summary (This is a document excerpt)
Consumers will spend $4 billion online between Thanksgiving and New Year's -- almost three times the amount of last year. To thrive, merchants must prepare for a massive strain on fulfillment systems and customer service centers.
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