Data Overview

May 2001

Personal Finance Data Overview: Consumer Technographics North America


Kenneth Clemmer
This Data Overview is a graphical analysis of Forrester's Consumer Technographics 2001 Personal Finance Online Study. We examine how the Web and new technology impact consumers' financial lives.
by Kenneth Clemmer with Michael Gazala, Alanna Denton, Resa Broadbent

Buy Risk-Free

Download and print PDF immediately. Price: US $3495

Our Money-Back Guarantee: If you are not completely satisfied, return it for a full refund within three weeks of your online purchase.

Already a Forrester Client?
Log in to read this document.

Add to cart
 
THE BIG PICTURE
Appraising Americans' Financial Portfolios
Who's Who In Our Investor Segments
Online Banking, Circa 2001
Online Mortgages Keep Chugging Along
Online Insurance: One Step Forward, Two Steps Back

TOPIC INSIGHTS
How Banks Rank With Online Consumers
Comparing Canadian And US Financial Consumers
Online Bill Payment Gathers Momentum
The Word Is Out About New Payment Systems
Aggregation: Almost Too Small To Measure
Where's The Demand For Wireless?

METHODOLOGY
  
DATA POINTS
Older Wired Consumers Sign Up For Direct Deposit
Frequent Business Flyers Are Attractive Financial Targets
Political Leanings Follow The Almighty Dollar

ENDNOTES
  
You can find more information about the data on the Survey & Data page online. From this page, clients who have purchased Technographics Data & Services will be able to download the Survey Instrument and accompanying data.

 

Find Documents In Related Categories

This document falls under the following categories. Click on a link below to find similar documents.

 
Document Type: Data Overview

Survey Explorer

Find out if Forrester has asked survey questions relevant to your products or market opportunities.

Search consumer surveys »
Search business surveys »

corner border corner
Ratings and Comments
NOT YET RATED
corner border corner