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April 3, 2003

Online Auctions: Not Yet Mainstream

Hellen K. Omwando
eBay hit the 1 billion mark in gross auction value generated in Germany last year. But it's still early days for online auctions in the rest of Europe, where affluent young men with broadband access dominate the auctioning scene.
by Hellen K. Omwando with Jaap Favier, Tim van Tongeren


 
FIGURES & DATA
Figure 1.  Profiling Europe's Online Auction Traders
   

 

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