Harley Manning Harley Manning
Vice President, Research Director

Research Coverage

Web Site Design, Usability Testing, Personas, Customer Experience Management, Design & Usability Processes, Customer Experience

Research Focus

Harley serves Customer Experience professionals and leads a research team covering topics ranging from organization, culture, and process issues to analytics and testing tools. Harley's personal coverage areas include Web site design, persona development, design agencies, Web site reviews, brand image reviews, and cross-channel reviews.

Previous Work Experience

Harley came to Forrester in 1998 after spending 18 years designing and building interactive services for companies such as Dow Jones, AT&T, MCI, Prodigy, and Sears. Most recently, he was at Dow Jones Markets, where he was responsible for international Web sites targeted at brokers and traders. He was also responsible for the design, hosting, and operation of the Markets' intranet site, which later became the intranet site for all of Dow Jones.
Prior to Dow Jones, Harley was at AT&T Labs, where he designed the user experience for projects like a search engine enhanced with ontologies (two patents awarded), a universal email/telephone/fax message center, and a Web-based community calendar. He originally joined AT&T as the creative director of its personal online services group.
Before AT&T, Harley worked as a consultant for the MCI/News Corp. online joint venture as creative director of Prodigy (a pre-Web online service) and at Sears, where he was part of a team that created the first catalog on a videodisk.

Education

Harley holds a master of science degree in advertising from the University of Illinois, Urbana.

Latest Research


Harley Manning serves Customer Experience professionals.
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Recent Media Citations
1to1 Weekly, "Nike, Wal-Mart, FedEx Deliver Marketing With A Capital 'M,'" May 5, 2008
Internet Retailer, "Persona-lizing A Site," November 2007
The Wall Street Journal, "Why Most Web Sites Receive Failing Grades," August 21, 2007
CRM, "Endless Possibilities," July 1, 2007
Computerworld, "How To Measure Web Site ROI," May 28, 2007