Usability flaws in enterprise apps -- like CRM and content management packages -- erode benefits. To reclaim ROI, firms must learn how to support user goals when buying and implementing software.
by
John Dalton
with Harley Manning,
Christopher Mines,
Moira Dorsey
Software usability goals are business goals.
Every app we tested failed basic usability criteria.
Market dynamics exacerbate the problem.
Usability failures can add $6 million to an app's cost.
Firms must reset old buying habits to avoid future mishaps.
Software suppliers must overhaul product design processes.
Microsoft gets a boost by front-ending unusable apps.
Figure 1.
Packaged Apps Fail To Deliver Usability Basics
Figure 2.
Sales Cycle Dysfunction
Figure 3.
Model: US CRM App Costs -- Acme Case Study
Figure 4.
Types Of Usability Problems And Their Causes
Figure 5.
User Profiles Help Prioritize Usability Requirements
Online Resources
Expert Sources
Companies Surveyed Or Interviewed For This Report
Related Research
Dude, you're kicking a Dell.
No one is safe.
Complex navigation will mess with your head.
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