Report

June 2003

Helping Supply Chain Cope With Demand


Navi Radjou
To react to demand variability, manufacturers need composite processes that link sell-side functions to supply chain activities. Industry product profiles will drive cross-disciplinary integration efforts.
by Navi Radjou with Laurie Orlov, Liz Herbert

INTERVIEWS
  • Unreliable demand forecasts cripple supply coordination.
  • Demand for nonstandard products adds complications.
ANALYSIS
  • Composite processes synchronize activities across functions.
  • Modeling processes that span groups will drive efficiencies.
  • Industry product profiles will help firms identify composite process priorities.
ACTION
  • Executives must manage changes necessary for composite processes.
  • Middleware Goliaths should corner enterprise app Davids.
WHAT IT MEANS
  • Composite processes will enable tailored services delivery.
  • Composite apps will mature into composite process suites.
 
Figures & Data
  • Figure 1.  Firms Struggle To Align Supply With Demand
  • Figure 2.  Demand Signals Fail To Make It Upstream
  • Figure 3.  Composite Processes Let Firms Integrate Their Sales And Supply Chain
  • Figure 4.  An Example Of Composite Process: Closed-Loop Quote Management
  • Figure 5.  Industry Product Profile Will Drive Firms' Composite Process Priorities
  • Figure 6.  Firms Need Executive Commitment To Composite Processes
   
RELATED MATERIAL 
  • Companies Interviewed For This Report
  • Experts Interviewed For This Report
  • Related Research
 
GRAPEVINE
  • Coming up on promotion on eBay: SDM-jamming devices.
  • How insensitive: A vendor predicts growth of "pay as you grow."
  • Composite processes to feature as Borg in the next "Star Trek" movie?
  • Composite app vendors: brush up on arithmetic.

 

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Document Type: Report
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