Report

December 2003

The X Internet And Business Profitability
	The X Internet connects firms' IT systems to physical products, assets, and devices. Winners will proactively use it to transform their ops, processes, and business model -- and shut out rivals.
by Navi Radjou with Christopher Mines, Ryan Hudson, Natalie Lambert

Cargill and Caterpillar track products/assets to boost margins.
But 81% of firms are disconnected from the physical world -- not for long, if the US Congress and Wal-Mart have their way.

X Internet technologies help businesses track the identity, location, and status of their assets, products, and employees.
Firms must scope X Internet implementation to match their unique business requirements and corporate culture.

Figure 1. Leaders Are Using The Net To Connect To Billions Of Non-PC Objects
Figure 2. Few Firms Collect In-Depth Data About Physical Assets And Products
Figure 3. External Factors Drive Physical-World Connectivity Requirements
Figure 4. The X Internet Boosts Firms' Physical-World Awareness
Figure 5. Conservative Firms Will Use X Internet For Functional Enhancement
Figure 6. Efficiency-Seeking Firms Will Use X Internet To Optimize Processes
Figure 7. Aggressive Firms Will Use X Internet For Business Model Reinvention

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Document Type:	Report