Engaging Your Customers In The Mobile Environment

Engaging Your Customers In The Mobile Environment

Wednesday, October 27, 2010Chicago, IL

This Workshop has Passed.

Who Should Attend?

This Workshop is designed for Consumer Product Strategy professionals, eBusiness & Channel Strategy professionals, and Interactive Marketing professionals tasked with developing mobile strategies for their products, services, brands, or even Web presence.

Why Attend?

This Workshop helps professionals understand why Mobile Technographics is such an important first step in designing any mobile strategy. We talk about the kinds of objectives that are possible with mobile, how to develop a strategy, and which technologies you can use to implement the plan. We use a combination of case studies and best practices to showcase how mobile POST works. Professionals attending this Workshop leave with a framework for designing their mobile strategies as well as tactics they can begin to implement tomorrow.