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For Application Development & Delivery Professionals

Enterprise Mashups: Lead, Don't Follow – A Social Computing Report

Be Prepared, Because Mashups Will Enchant And Empower Business Users

April 22, 2008

By Mike Gualtieri with Carey Schwaber, Mike Gilpin, Catherine Salzinger

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Why Read This Report

If your business users aren't demanding mashups now, they will in the near future. Why? Because mashup tools enable your business users to quickly create ad hoc Web applications that "mash" together data from multiple sources to create an entirely new perspective on information. Mashups will empower your business users, but they'll lead to pandemonium if these users get in over their heads. Avoid this fate by planning how you'll support enterprise mashups in your shop.
Tags: Application Development, Application Development Processes & Tools, Customer Experience Management, Enterprise Collaboration, Enterprise Web 2.0, Information Management, Rich Internet Applications, Social Computing, Web 2.0, Web Design & Usability, Web Development Tools
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TABLE OF CONTENTS

  • Your Business Users Won't Be Able To Resist Using Mashup Tools
  • Beware: Your Business Users Will Get In Over Their Heads
  • To Avoid Chaos, Plan For Mashups

  • WHAT IT MEANS

    Mashups Foreshadow The Next Generation Of DIY App Tools
  • Supplemental Material
  • Related Research Documents
 
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