Forrester

For CIO Professionals

Report:Smart Computing Connects CIOs With The Business

Sensors, Machine-To-Machine, Analytics, And Collaboration Help CIOs Solve Business Problems

It is no surprise that CIOs have shown keen interest in cloud computing, since its variations can help reduce IT's capital and operating costs and speed up delivery of projects. But many CIOs are...

• Downloads: 711
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For CIO Professionals

Report:Build Your Mobile Engagement Strategy

Strategic Plan: The CIO's Mobile Engagement Playbook

Mobile technology is rapidly evolving as a means for organizations to deliver new customer experiences, enhance customer value, and improve employee productivity. When combined with social, cloud,...

• Downloads: 551
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For CIO Professionals

Report:Business Process Initiatives Focus On Customer Experience And Cost Reduction

These data charts are based on the Q2 2011 Global Forrester/IQPC Business Process Maturity Online Survey.

• Downloads: 36

For Marketing Leadership Professionals

Report:2011 Social Technographics® For Business Technology Buyers

Technology Marketers Must Prepare For The Coming Storm

Data from Forrester's Q1 2011 US and European B2B Social Technographics® Online Survey For Business Technology Buyers indicates that both social media habits and the role social media is playing...

• Downloads: 1122

For Customer Experience Professionals

Report:How The Voice Of The Employee Empowers Customer Experience Efforts

An Empowered Report: Employees Are Customer Experience Pros' Best Weapon

Employees have a wealth of insight about both customers and internal operations. Many also have the influence to quickly improve customer experience at the ground level through frontline interactions...

• Downloads: 886

For Marketing Leadership Professionals

Report:Online Video Best Practice

Benchmarking Web Sites Using Forrester's Online Video Product Scorecard

Over the past year, our video strategy series has presented the business case goals and best practices for adding video to your Web site. In this report, we demonstrate how our online video product...

• Downloads: 1261
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For CIO Professionals

Report:Smart Computing Solutions Are On The Rise

A Snapshot Of Adoption From The InformationWeek 500

Smart Computing, the latest cycle of tech innovation and growth based on new technologies of awareness, analysis, and alternatives, began in 2008. Since then, a growing number of companies have...

• Downloads: 568

For Marketing Leadership Professionals

Tool:Discovery Remains The Biggest Challenge For Online Video Providers

For Marketing Leadership Professionals

Tool:Scores Vary Significantly By Industry Vertical