Winning In A Wal-Mart World

October 20-21, 2002

Chicago, Ill.

Overview

Wal-Mart has changed the rules of the game for the CPG industry and technology has never mattered more. Faced with intense competition, fickle consumers, and retail consolidation, consumer goods companies are looking to technology to improve marketing efficiency, strengthen customer relationships, cut supply chain and logistics costs, and achieve better insight into demand.

This one-day Event will explore how CPG manufacturers and retailers can aggressively and effectively use technologies to accomplish key business goals -- as Wal-Mart has -- and differentiate their products and customer experiences.

View Summit Moderator Robert Rubin discussing the importance of "Winning In A Wal-Mart World" for CPG manufacturers and retailers. Video With PPT SlidesAudio Only

Featured Speakers

Vivienne Lee Bechtold

Vivienne Lee Bechtold

Marketing Director, Global Marketing Center of Excellence
Procter & Gamble

Colin Dyer

Colin Dyer

Chief Executive Officer
WorldWide Retail Exchange (WWRE)

Kevin Smith

Kevin Smith

Senior Vice President, Supply Chain & Logistics
CVS/pharmacy

Marc C. van Gelder

Marc C. van Gelder

President and Chief Executive Officer
Peapod

View All Speakers & Agenda

Event Information

Summaries