Forrester Research: - Consumer Forum 2004

Delivering Breakthrough Multichannel Customer Experiences

September 19-21, 2004

New York, N.Y.

Sponsors

Invitations to sponsor are extended to a group of innovative vendors with products and services pertinent to the Event theme. The following is a list of leading vendors sponsoring at the Event. Click on the name to read a brief description on each company.

If your organization is interested in sponsoring an upcoming Forrester event, email us at events@forrester.com.

Platinum Sponsors
Hewlett-Packard Company

Premier Sponsors
Modem Media
Offermatica
Vividence

Featured Sponsors
Agency.com
Avenue A/Razorfish
Blast Radius
ChannelNet
Critical Mass
ForeSee Results
Keynote Systems
Molecular
Omniture
Organic
Postfuture
Proficient Systems
TandemSeven
Unica

Agency.com

http://www.agency.com

Agency.com is a full-service interactive agency. Since 1995, the company has created effective interactive marketing campaigns together with world-class websites to help global clients — including 3M, British Airways, Discovery Networks, T-Mobile and Visa — get and keep customers online. Agency.com is headquartered in New York and has offices in Amsterdam, Brussels, Chicago, Dallas, London and San Francisco. For more information, visit www.agency.com.

Avenue A/Razorfish

http://www.sbigroup.com

Avenue A/Razorfish delivers integrated interactive marketing solutions that provide seamless customer experiences across multiple channels. Our approach combines world-class agency creativity and deep Internet technology expertise to build systems and develop campaigns & programs. Our goal is to maximize the value of the Internet as a true online channel to help our clients attract, convert, service and retain customers. Think of us as an interactive agency that lives at the intersection of marketing and technology.

Blast Radius

http://www.blastradius.com

Blast Radius helps businesses deliver innovative and profitable customer experiences by combining business strategy, experience design, and industry-leading technologies, including its unique content lifecycle management solutions. With offices in the US, Canada and Europe, Blast Radius has formed long-term relationships with companies such as A&E Television Networks, BMW, Heineken, Nike, DIRECTV, and Nintendo.

ChannelNet

http://www.channelnet.com

Since its founding in 1985, ChannelNet® (formerly The SoftAd Group) has created thousands of multichannel marketplace solutions for hundreds of global corporations. Using its patent-pending ChannelNet SiteBuilder(tm) software product, the company's professional services team works with each client to create a unified network of corporate, brand, and sales channel Web sites that guides customers as they research their product or service options online and complete their purchases, either online or off. The result is a dynamic, multichannel marketplace that synchronizes product and services information, marketing programs, and customer data across hundreds, even thousands of Web sites.

Critical Mass

http://www.criticalmass.com

Part of the global Omnicom network, Critical Mass is an interactive services firm focused on helping a select group of companies derive measurable business value from the digital channel. Over the last ten years, we have helped companies such as Dell, Hyatt Corporation, Mercedes-Benz USA, USAA, Procter & Gamble, Rolex and Albertsons design, develop and optimize their industry-leading Web sites, eMarketing programs, eCRM initiatives and more. Visit www.criticalmass.com to learn more about the Critical Mass difference.

ForeSee Results

http://www.ForeSeeResults.com

ForeSee Results is the market leader in online customer satisfaction management and converting satisfaction data into user-driver Web development strategies. Using the methodology of the University of Michigan's American Customer Satisfaction Index (ACSI), ForeSee Results scientifically quantifies the elements that drive online customer satisfaction and predicts future customer behaviors, such as purchase, return site visits or referrals. Industry expertise includes news/information, retail, financial services, healthcare/insurance and government.

ForeSee Results, a privately held company, is located in Ann Arbor, Michigan.

Hewlett-Packard Company

http://www.hp.com

HP is a technology solutions provider to consumers, businesses and institutions globally. The company's offerings span IT infrastructure, personal computing and access devices, global services and imaging and printing for consumers, enterprises and small and medium businesses.

HP is leveraging it's broad portfolio of products, services, and partnerships to drive change and innovation in every aspect of how digital entertainment is created, distributed and enjoyed.

Keynote Systems

http://www.keynote.com

Keynote Systems, the Internet Performance Authority®, is the worldwide leader in Web performance measurement and management services that improve the quality of e-business. Keynote's services enable corporate enterprises to monitor, benchmark, test, diagnose and optimize their e-business systems both inside and outside the firewall. Over 2,100 corporate IT departments and 19,000 individual subscribers rely on the company's easy-to-use and cost-effective services to increase revenues and reduce downtime costs, without requiring additional complex and costly software implementations.

Modem Media

http://www.modemmedia.com

Founded in 1987, Modem Media is an interactive marketing strategy and services firm recognized for the innovation and effectiveness of its work in digital channels. Modem Media helps world class companies realize greater value from their customers by increasing sales and reducing costs across their communications, selling and service activities. The Company builds value for global businesses including Allianz, AOL, Delta Air Lines, General Motors, Heineken USA, Home Depot, IBM, Kraft, Michelin, Philips Electronics, PricewaterhouseCoopers and Sprint. Modem Media's success is rooted in the integration of customer-driven marketing strategies, award-winning creative solutions, and advanced marketing technologies. Modem Media is headquartered in Norwalk, Connecticut, and has additional offices in San Francisco and London.

Molecular

http://www.molecular.com

Molecular, Inc, a technology consulting firm, designs and builds Internet-based solutions to help companies increase revenues and decrease operating costs. We are a collaborative, strategic partner and enjoy many long-term relationships with Northeast U.S. companies -- and with global organizations in our geography. Our clients include Blue Cross and Blue Shield of MA, Genzyme and Yankee Candle among others. We also contribute our expertise in our community, giving time and skills to a broad range of charitable activities. Our methodology continues to unite strategy, technology, and user experience and usability design capabilities to deliver business value. Our goal is to work toward greater ability to understand and engage clients' internal and external constituents. The outcome: measurable business results for our clients. Molecular is a privately held company based in Watertown, a suburb of Boston, Mass.

Offermatica

http://www.offermatica.com

Offermatica is the leading marketing optimization platform. Our platform enables marketers to quickly test their best ideas to identify what converts best, without IT involvement. By presenting more relevant customer experiences, Offermatica customers significantly increase conversions from every type of marketing campaign.

Omniture

http://www.omniture.com

Omniture, Inc. is the leading provider of next-generation Web analytics software and services. Omniture's SiteCatalyst is the most mature and comprehensive technology for Web analytics, offering unprecedented scalability and flexibility with an intuitive user interface. SiteCatalyst is used throughout organizations to understand visitor activity, identify specific points of change and drive business decisions that increase site success and ROI. Omniture has the highest level of retained and satisfied customers in the market, including eBay, Wal-Mart, Time Warner, Gannett, Microsoft, Oracle, Intel, Overstock.com, GM, Hewlett-Packard and VeriSign.

Organic

http://www.organic.com

Organic is a digital marketing agency that designs and builds exceptional interactive experiences for leading companies to drive brand awareness and more profitable customer relationships for clients such as DaimlerChrysler, Sprint, Bank of America, and 20th Century Fox. Founded in 1993, Organic has offices in Detroit, Los Angeles, New York, San Francisco, and Toronto. Advertising Age recently named Organic a top ten interactive agency. To learn more about Organic, please visit www.organic.com or read our blog at http://threeminds.organic.com. Organic, Inc. is a part of Omnicom Group Inc. (NYSE: OMC) (www.omnicomgroup.com).

Postfuture

http://www.postfuture.com

Postfuture® is a leading Email Service Provider (ESP) offering a patent-pending suite of tools for developing and strengthening online customer relationships. Postfuture's Postpublisher 4.0 Enterprise Edition technology platform uniquely integrates broadcast email marketing and automated transactional messaging wiith dynamic content, secure print-at-home incentives and profile management. Based on these technological advantages and proven cross-media marketing strategies, Postfuture helps marketers achieve superior results from the email marketing channel. Postfuture is your upgrade path for email marketing.

Proficient Systems

http://www.proficient.com

Proficient Systems is a leading provider of e-business technology solutions that enable financial service institutions to leverage their collective assets (Web traffic, sales people and marketing programs) to generate more revenue while enhancing their customers' online experience. The Proficient Sales Server™ identifies and ranks the best browsing prospects on your Web site for your call center people to approach and engage through chat and collaborative browsing.

TandemSeven

http://www.tandemseven.com

TandemSeven designs, architects and builds business portals and custom e-business applications. Headquartered in the greater Boston area, TandemSeven also has delivery capabilities in Austin, Chicago, Dallas, New York City, San Francisco and Toronto. TandemSeven has deep experience in all segments of the financial services industry, including consumer, corporate, institutional, insurance and advisory. A sampling of TandemSeven's financial services clients include Arbella Insurance, Citigroup, Fidelity Investments, Fundtech, FXall, GMAC-RFC, Marquette Asset Management, Morgan Stanley, Omgeo, and Wellington Management. For more information, visit TandemSeven online at www.tandemseven.com or call +1 508/746-6116.

Unica

http://www.unica.com

Unica Corporation's enterprise marketing management software, Affinium, powers marketing innovation for more than 300 companies worldwide. With Affinium's resource management, campaign management and customer analysis software, leading companies deliver customer-focused marketing faster, at lower cost, and with improved results. Affinium provides a complete platform to transform the entire marketing process — from budgeting and planning, to project management and workflow, to real-time execution, to closed-loop reporting — for brand, product, direct and event marketing. Customers include ABN AMRO, Choice Hotels, Cintas, Lands' End, Medco Health Solutions, and Scotiabank.

Vividence

http://www.vividence.com

Vividence is a leading customer experience market research firm providing critical business insight into online customer experiences, industry trends, and competitive Web strategies. Vividence's unique approach to customer experience measurement combines innovative technology with world-class research techniques and expert consulting services to provide insights that surpass traditional market research models. More than 250 customers including Compaq, Dell, FedEx, General Motors, Macy's, Microsoft, Pfizer, USA Today, and more than 150 of the Fortune 1,000 use Vividence. For more information on how Vividence is transforming market research, visit www.vividence.com.

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