 |
Healthcare Unbound's Early Self-Pay Market
Liz Boehm, August 11, 11 a.m.-12 p.m. Eastern time
Liz will introduce her audience to the budding healthcare unbound industry, discuss lessons to be learned from the consumer electronics industry in relation to healthcare unbound, and detail how to target the early self-pay consumers.
Portals Boost Innovation Networks: Collaborative Work Lessons From The Pharma Industry
Laura Ramos, July 21, 11 a.m.-12 p.m. Eastern time
Laura will demonstrate how portals can drive collaboration and innovation using case studies from the pharmaceutical industry, as well as discuss the future value portals offer.
An IT Tool Kit For Building Consumer-Directed Health Plans
Eric Brown and Katy Henrickson, July 20, 11 a.m.-12 p.m. Eastern time
Eric and Katy will review the steps that health plan IT executives should take to support consumer-directed products and discuss vendors that can lend a hand.
Register online or call the Client Resource Center at +1 866/FORRESTER to sign up.
50% Commercially insured respondents to Forrester's Consumer Technographics® August 2004 North American Healthcare Online Study were 50% more likely to switch health plans if they didn't perceive their plan as an advocate.
5% Half of physician practice decision-makers revealed in the American Medical Association/Forrester Research 2005 Physicians And Technology Study that they have reduced their paper submissions of medical claims to 5% or less.
33% One-third of consumers, most of whom have commercial health insurance, have delayed seeking healthcare or have avoided medical treatment to avoid paying for it.
56% More than half of the commercially insured report that their out-of-pocket healthcare expenses have increased from last year.
Katy Henrickson will be hosting a panel at the 3rd Annual World Congress Leadership Summit on Healthcare Quality and Pay-for-Performance Contracting in Boston on August 1.
Brad Holmes will deliver the keynote address at the Employers Council on Flexible Compensation's 18th Annual Flexible Benefit Symposium in Reno, Nev. on August 17. Brad will discuss how employers can tackle the products and technologies available in consumer-driven health.
Liz Boehm will be speaking at CBI's 4th Annual Technology Supported Physician Detailing conference on September 30 in Philadelphia. As a conference co-chair, Liz will provide a review of the topics presented on the first day of the conference, which include developing business models for integrating detailing as well as utilizing online detailing.
|
|
|
Health Plans' Advocacy Opportunity
The nature of the health insurance industry is changing, and so too must health plans' approach to client care. With plans shifting their focus from employers to individual members, maintaining customer loyalty is a critical business priority. Forrester believes that health plans must become better advocates for individual consumers. We take a look at what plans are leaders in consumer advocacy, and what experiences consumers most closely associate with the feeling that a health plan is also an advocate.
|
Authentication, Not RFID, Will Make Drugs Safer
At this stage of the secure-the-supply-chain game, we believe that the pharma industry should focus on authentication while RFID technology is still developing. Although RFID will prove central to the ePedigree endgame, authentication will help the industry meet its current drug tracking and tracing obligations to consumers, payers, and regulators. This strategy will help pharma to avoid the stopgap pitfalls of costly legislation and an unsecured supply, and will protect valuable brand reputation.
Health Plans Pursue Provider P4P Programs
Provider P4P programs are moving into the mainstream, as more than half of the health plan executives we've interviewed currently utilize or will roll out P4P programs in the next two years. P4P, like other quality programs, puts more information in the hands of consumers and provides valuable feedback for doctors. We look at the decisions plans must make in the context of some early case studies, such as Blues of Michigan's practice of paying provider bonuses with each paid claim or Blues of Hawaii pairing with Health Benchmarks, Inc. for claims analysis. We believe clinical information sharing will recast P4P programs in the not-too-distant future.
Medical Claims' Next Digital Step: Attachments
The American Medical Association/Forrester Research 2005 Physicians And Technology Study shows that US physicians have decidedly embraced electronic claims submissions, while reported use of claims clearinghouses lags direct payer connections. The next big hurdle? HIPAA-compliant claims attachments that grease the skids for regional and national health information networks.
Delayed Care Threatens Plans' Bottom Line
Recent trends in healthcare, from CDHPs and HSAs to the plethora of decision support tools, put the ball in the court of the consumer for benefit utilization and a big piece of the costs. Are consumers up to the task? We found that a full third of consumers -- most of whom have insurance -- are delaying care to avoid footing the bill. We recommend ways plans can seek out, educate, and serve this ultimately costly cohort.
We are very interested in your feedback on our research. Do you have topics to recommend, data you would like to have, or technologies you want assessed? Drop me a line at bradholmes@forrester.com so we can connect.
Brad Holmes
VP and Practice Leader,
Healthcare and Life Science
Hot Off The Presses
Plan Member Loyalty Hinges On Communication by Liz Boehm
Delayed Care Threatens Plans' Bottom Line by Sam Bishop
United Goes Downmarket With PacifiCare Deal by Brad Holmes
Pharma: Use Scenario Design To Rekindle Intranet Portals by Laura Ramos
Consumer Online Rx Research Doubles In Europe by Sam Bishop
Health Plans' Advocacy Opportunity by Brad Holmes
Medical Claims' Next Digital Step: Attachments by Eric Brown
What Consumers Do When Health Costs Go Up by Katy Henrickson
Authentication, Not RFID, Will Make Drugs Safer by Laura Ramos
Health Plans' CDHP Tool Kit by Eric Brown and Katy Henrickson
MDs Seek Breadth, Value, And Credibility Online by Sam Bishop
Profiling Online Drug Sellers' Customers by Sam Bishop
Healthcare Unbound's Early Self-Pay Market by Liz Boehm
Health Plans ID At-Risk Members In-House by Eric Brown
Health Plans Pursue Provider P4P Programs by Katy Henrickson
EMAIL: Email this issue to a colleague.
PRINT: View a printer-friendly version of this issue.
VIEW ARCHIVE: View past issues of First Look.
TECHNICAL SUPPORT: Call the Client Resource Center
1 866/FORRESTER (1 866/367-7378) or +1 617/613-5730.
EMAIL SUBSCRIPTIONS: If you'd like to subscribe or unsubscribe to First Look, please go to your Email Subscriptions page.
|
|
|
Entire contents 1997-2005, Forrester Research, Inc. All rights reserved.
Forrester, Forrester Oval Program, Forrester Wave, ForrTel, Forrester's
Ultimate Consumer Panel, WholeView 2, Technographics, TechRankings, and
Total Economic Impact are trademarks of Forrester Research, Inc. All other
trademarks are the property of their respective companies. Forrester
clients may make one attributed copy or slide of each figure contained
herein. Additional reproduction is strictly prohibited. For additional
reproduction rights and usage information, go to www.forrester.com.
Information is based on best available resources. Opinions reflect judgment
at the time and are subject to change.
Forrester Research, Inc., 400 Technology Square, Cambridge, MA 02139
|
