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Forrester's IT Forum 2006: GigaWorld
This year's IT Forum, née GigaWorld, will feature all of the industry-leading speakers you've come to expect: Bruce Goodman, senior vice president and CIO of Humana; the CIO of the American Red Cross; the CEO of HP; and others. You'll also hear from Forrester healthcare analysts: Eric Brown, Laura Ramos, and Katy Henrickson are all scheduled to present. Sign up now for a $200 promotional discount.
Laura Ramos will deliver a Forrester Teleconference, Best Practices For Exploiting Unstructured Information In Life Sciences, on February 9, from 11 a.m.-12 p.m. Eastern time.
Catch up with Eric Brown at HIMMS06, February 12-16 in San Diego.
Katy Henrickson will speak at the 2006 Prepaid Card Expo on February 16 in Orlando. The conference will focus on prepaid debit cards' impact on healthcare transactions.
Sam Bishop will host a Forrester Teleconference on March 2, from 1-2 p.m. She will explore the data from her "Understanding Prescription Drug Takers" series.
Eric Brown will be a panelist at the Harvard School of Public Health's conference, Forces of Change: New Strategies for the Evolving Health Care Marketplace. The conference will be held April 5-7 in Boston.
Sign up now for the employer version of our health plan Web Site Review benchmark. For more details, contact Carrie Hogan at chogan@forrester.com.
Do you have a new product or service that you want to make sure our analysts know about? Have you recently changed your business model? Let us know. Sign up online for a briefing with one of our analysts.
Exposing Differences Among Statin Drug Customers by Sam Bishop
Drug Costs Trump Brand Loyalty For Most Rx Takers by Sam Bishop
Healthline Uses Intelligent Content Services For A Healthier Search by Matthew Brown
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We are expanding our team and our coverage for clients concerned with managing the technology and processes integral to effective care management. We kick off with two pieces of research and a new analyst, Jennifer Gaudet. Let us know what you think.
Integrated Health Management Will Dismantle Disease Management's Information Barriers
By 2007, two-thirds of all employers that we surveyed plan to offer benefits including disease management (DM). This is a leap from the 45% that currently offer DM. Unfortunately, stovepiped information in health plans today fragments the user experience and leads to disjointed health management. What can health plans do? We recommend changing focus from individual DM programs to integrated health management. An integrated approach incorporates population-based methods and complements other health management offerings to deliver a host of benefits. Start by integrating DM and claims platforms with vendors like EDS, QCSI, or The TriZetto Group. Our recent case study of Delta Air Lines gives encouraging evidence for the benefits of integrated health management.
Say hello to Jenn Gaudet as she joins the ranks of analyst on the healthcare and life sciences team. Jenn will be covering the disease management space as well as prescription benefits management, employer health benefits, healthcare consumer preferences and behaviors, and online health tools. Let Jenn know what you want from her research at jgaudet@forrester.com.
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Integrated HSAs: A Road Map For Health Plans
The integration of health savings accounts (HSAs) between health plans and financial services firms has created a pressing need for these partners to get the basics down on service delivery. To create a truly integrated product, start by integrating payment transactions, then focus on business processes, online account management, and online decision support tools. The first priorities should be consumer-facing functions, including getting enrollment, call center, and claims payment processing up to speed by the end of 2006. This report details the entire road map that plans should follow to compete in the growing HSA market.
Decision Support Can Make It . . . And Break It
Beyond cost and coverage, what sways a consumer to go with one plan over another? We found that 75% of consumers are looking beyond the cost-coverage tradeoff. Twenty-nine percent say that the availability of health decision support tools is what tips the scale. Our research shows, however, that drug comparison tools aren't helping consumers. Of the 17% of consumers we surveyed who have used a drug cost comparison tool, less than half said it was easy to use. Usability remains the Achilles' heel of effective decision support -- Forrester's Scenario Design gives smart firms a clear path to building better tools.
Hospital IT And Business Execs Share Technology Buying Decisions
Hospital IT maintains a tighter link with business units compared with other industries when it comes to setting IT strategy, managing accountability, and allocating funding. Vendors that have their sights set on hospitals' growing IT budgets will need to win over both IT and business buyers. Start by having a firm grasp on the business dynamics of healthcare. A $2 billion hospital system that doubles as a Catholic charity will be attracted to business cases that tout access and service wins, not just increased market share.
Reaching eDetailing's Untapped Market
Eighty percent of US physicians and prescribers who haven't participated in an eDetail say it is because they've never been offered one. Ninety-four percent of this group indicate that they are somewhat or very likely to participate in an eDetail if invited in the future. We outline what these prescribers want and expect from an eDetail. The primary reason to participate? eDetailing's scheduling freedom.
We are very interested in your feedback on our research. Do you have topics to recommend, data you would like to have, or technologies you want assessed? Drop me a line at bradholmes@forrester.com so we can connect.
Brad Holmes
VP and Practice Leader
Healthcare and Life Sciences
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