Forrester

EVENT OVERVIEW

In 2012, we dive into "the age of the customer," where increased global competition combined with technology-led disruption erodes traditional competitive barriers across all industries. Manufacturing strength, distribution power, and information mastery can't save you. At the same time, it's easier than ever for empowered employees and application developers to circumvent the IT infrastructure and operations (I&O) group to take advantage of new desktop, mobile, and tablet devices as well as cloud-based software and infrastructure you don’t support. Why? They want to get their jobs done better, faster, and cheaper — and they don't feel that I&O can help.

Contrary to popular belief, however, Infrastructure & Operations Professionals do want to help their business stakeholders pursue productivity with these new technologies — but we find ourselves hamstrung by legacy infrastructure and perceptions. We’re jealous of our colleagues at startups and their greenfield opportunities. It’s time to dispel the notion that "greenfield" opportunities require significant financial investment and organizational change or are limited to startups and build-outs in emerging markets. Greenfield opportunities present themselves in even the most established and mature businesses, and those greenfields can be small, iterative, and agile.

This year, we'll dedicate the Infrastructure & Operations Forum to leapfrogging the global competition by capitalizing on your greenfield opportunities of any scale. In the data center, converged infrastructure plus private and public cloud will accelerate speed-to-market and agility. "Bring-your-own-device" programs and desktop transformation will make employees more productive and satisfied. And IT service management and automation will industrialize your operations to increase the quality of service for all customers.

KEY QUESTIONS THIS FORUM WILL ANSWER

• What global business priorities require I&O leaders to do things differently in 2012 and beyond?
• How can I&O leaders plan, prepare, build, and manage greenfield opportunities effectively?
• What specific greenfield I&O people, processes, and technologies support business growth, innovation, and customer experience in a cost-effective manner?

COLLOCATED EVENTS

Forrester's Infrastructure & Operations Forum attendees receive complimentary access to Forrester's collocated Security Forum and Sourcing & Vendor Management Forum. These Events are being held simultaneously to allow you to network with more business leaders, bring additional team members, and access valuable additional content relevant to your challenges and responsibilities.

NETWORKING OPPORTUNITIES

Reception

Join us Thursday, May 24 from 5:30–7:00 p.m. to meet our sponsors and network with analysts, colleagues, and friends at a cocktail reception in the Solutions Showcase.

Forrester's Night Out In Vegas — Chateau Nightclub & Gardens

All Forum attendees are invited to join us on Thursday, May 24 from 7:15–9:15 p.m. on the terrace at Chateau Nightclub & Gardens. Located within Paris Las Vegas Hotel & Casino (across the street from the Cosmopolitan), Chateau Nightclub & Gardens is the exclusive nightlife destination in Las Vegas. This private party is free to all Forum attendees so mingle with your peers and enjoy beer and wine, a buffet dinner and dessert, and music from the house DJ. Guest passes may be purchased. Email events@forrester.com for more details.

Connect With Forrester And Event Attendees

Twitter:#IOF12
LinkedIn: Network with other attendees.
Blogs: Follow analysts covering your role.
Communities: Extend conversations through your role community.
Facebook: Stay connected through Forrester Events pages.