Why Read This
Report
Despite the recent spate of high-profile security breaches, many chief information security officers (CISOs) find themselves marginalized by their peers and disconnected from their business's strategic objectives. Some business leaders have resorted to creating new company positions responsible for business-security alignment, and they are taking a much more active role in security strategy and policy. CISOs now have to remedy this situation, and they are eager to reinvent themselves as chief business security officers (CBSO). To make this transition, CISOs must demonstrate traceable alignment to business objectives and bring greater financial and risk management discipline to security strategy and decision-making. Security vendors must realign product and services features, positioning, and sales organizations to effectively reach and remain relevant to this new crop of business security leaders.
Tags: B2B Marketing, IT Spending Forecasts, Organizational Design & Change Management, Product & Solutions Strategies, Sales Enablement, Security Operations, Security Program Governance, Security, Risk and Compliance, Sourcing & Procurement, Sourcing Strategy & Execution, Tech Sector Economics, Technology Adoption Data, Technology Product Strategies8
COMMENTS ()