For Customer Insights Professionals

Four Trends In Customer Intelligence Services

Why Read This Report

Over the past year, we've been tracking a subtle shift in how organizations are evaluating and buying customer intelligence (CI) services. As executives at the C-level get involved in CI vendor relationships, they're demanding more accountability, more cooperation between service providers, and increased risk mitigation. This report will outline four emerging trends and how vendors are responding to these new client expectations.
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