Gene Cao

Senior Analyst serving Vendor Strategy PROFESSIONALS

Gene specializes in helping Vendor Strategy Professionals understand trends in the IT services sector in Greater China. He tracks leading international and local IT vendors, channel partners, and buyers' perceptions and adoption of IT services in the Chinese market. He also manages custom research projects about IT vendors and end users in China.

Previous Work Experience

Gene came to Forrester through its acquisition of Springboard Research. Prior to Springboard, he worked as a marketing specialist at JCDecaux China, conducting primary and secondary research, analysis, and project delivery.


Education

Gene holds dual degrees in eCommerce and communications from Peking University.

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2 results in Reports

  • Gene Cao
  • Business Process Outsourcing
  • For Sourcing & Vendor Management Professionals

    Report:PRC IT Services Report: 2010

    This document provides early and accurate market size estimates for 2010 in China, including vendor rankings and activities, forecasts, and market trends for vendor strategists. The report is based...

    • Downloads: 27
  • For Sourcing & Vendor Management Professionals

    Report:Market Overview: IT Services In China, 2013

    Businesses Now Have More Options To Drive Competitive Differentiation In China

    China has entered a new phase of economic development, driven by government focus on expanding the domestic market. This transition will have a significant impact on private and public organizations...

    • Downloads: 72
 
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