Forrester

Gene specializes in helping Sourcing & Vendor Management Professionals make the right sourcing decisions in China. He tracks end user organizations toward their software and services sourcing status, as well as the service provider landscape. Gene also engages in custom research projects and advisories to help end users solve sourcing challenges in China.

Gene came to Forrester through its acquisition of Springboard Research. Prior to Springboard, he worked as a marketing specialist at JCDecaux China, conducting primary and secondary research, analysis, and project delivery.

Gene holds dual degrees in eCommerce and communications from Peking University.