Why Read This
One of the most significant changes in city governance has been the growing trend toward constituent engagement — both with individual citizens and local businesses. Even in non-democratic countries, governments are pressured by their citizens' new-found voices. And, in response, governments are working closely with existing enterprises as well as enabling new entrepreneurs to address citizens' demands. This report provides examples of constituent engagement, discusses the drivers behind the trend, and outlines the impact of this new governance trend on city leaders and their CIOs. The report then identifies some of the new tools and technologies and best practices to enable government leaders to better engage their constituents.
Tags: BT Futures, Consumer Mobile Activities, Customer Experience Management, eCommerce, Government, IT Management, Media Mix, Mobile Channel for Consumers, Mobile Web, Multichannel Customer Experience, Public Sector, Social Media, Tech Sector Economics, Technology Adoption Data, Web 2.0