IBM

International Business Machines (NYSE: IBM) is a global provider of computer products and services. Originally known for its hardware, IBM now runs international business units dedicated to its enterprise server and data storage products, as well as software, IT, and business services. Based in Armonk, N.Y, US.

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  • IBM
  • Forrester Wave
  • Customer Insights
  • For Customer Insights Professionals

    Report:The Forrester Wave™: Lead-To-Revenue Management Platform Vendors, Q1 2014

    Due Diligence Required: These Vendors Are Great At Marketing

    In Forrester's 75-criteria evaluation of lead-to-revenue management (L2RM) platform vendors, we identified the nine most significant solution providers in the category — Act-On, Adobe,...

    • Downloads: 408
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  • For Customer Insights Professionals

    Report:The Forrester Wave™: Customer Analytics Solutions, Q4 2012

    How Six Vendors Stack Up In A Mature Yet Changing Market

    In Forrester's 70-criteria evaluation of customer analytics vendors, we identified the six most significant software providers — Angoss Software, FICO, IBM, KXEN, Pitney Bowes, and SAS —...

    • Downloads: 1129
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  • For Customer Insights Professionals

    Report:The Forrester Wave™: Web Analytics, Q4 2011

    Adobe, comScore, IBM, And Webtrends Lead A Market In Transition

    In Forrester's 80-criteria evaluation of web analytics vendors, we found that Adobe, comScore, IBM, and Webtrends are Leaders because of their consistent product strength combined with compelling...

    • Downloads: 2180